The Game has Changed:How Content Marketing can Revolutionize

Your Sales Process and Bottom Line

Marcus Sheridan

@TheSalesLion

70%

“Great Website”

“I want to find what I’m looking for…and I want to

find it quickly.”

Content Marketing

But really, what are we talking about here

with all these fancy marketing phrases?

“Be honest with me

Marcus, were businesses

oversold on all this social

media and content

marketing hype?”-Costco

Magazine

Listen

Communicate

Teach

Help Solve Problems

Are you the

Exception?

Buying a Used Car

Look beyond the

“Rules”

I used

to be

a Pool

Guy.

Burying your

head in the

sand is

officially a

dumb

marketing

strategy

They ask.

You answer.

Embracing the $$$Question

$2,000,000.00 +

The Problem with

Problems

The Best

/

“What is the Secret

Big Mac Sauce?”

How many pages of the your

website would a potential

customer be willing to read?

30

Honest and Transparent Content is the greatest sales and trust-building tool in the world. Period.

105

Marcus1@thesaleslion.c

om

www.TheSalesLion.co

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