Jen Spencer - Beyond Penny Pinching

Post on 27-Jan-2017

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Transcript of Jen Spencer - Beyond Penny Pinching

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Beyond Penny-Pinching

Not-for-Profit Practices for All Business Leaders

Jen Spencer

Director of Marketing, Allbound

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(I didn’t grow up wanting to be a marketer.)

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3 LEADERSHIP PRACTICESLearned from the trenches of the not-for-profit world.

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BE PREPARED TO PRACTICE “ALL HANDS ON DECK”1

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(Libation dramatization)

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2 SPEND EVERY DOLLAR AS IF IT WAS YOUR OWN

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(No joke, It looked a bit like this.)

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3 ALWAYS KNOW IF YOUR TASK IS MISSION CRITICAL

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MISSION CRITICALAny factor of a system, such as a particular piece of equipment, a process, a procedure, or a kind of software, whose failure will result in the failure of business operations.

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(How quaint.)

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This is a picture from an actual lightning storm in Arizona. You know, the kind that would kill my box office phones.

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MISSION CRITICALAny factor of a system, such as a particular piece of equipment, a process, a procedure, or a kind of software, whose failure will result in THE FAILURE OF BUSINESS OPERATIONS.

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The Eisenhower Method

MISSION CRITICAL

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THANK YOU!Here’s my handle:

@jenspencer

Or, let’s kick it old school:jspencer@allbound.com