Branding • Strong brands are linkable in nature

Domain Authority

• More links means higher DA

Rankings • Higher DA leads to better search visibility

Traffic • Search visibility attracts more organic visitors/customers

Source: https://www.stonetemple.com/the-growth-of-rich-answers-in-googles-search-results/

Source: https://www.stonetemple.com/the-growth-of-rich-answers-in-googles-search-results/

Create • Create content that will get your prospects’ attention

Engage

• Reach out to your target influencers for them to be familiarize w/ your work

Propose • Build relationships by providing more value to their audience

Links

• Get more high-powered links through association/collaboration (contributor blogging).