Post on 28-Oct-2014
description
EXPERIENTIAL TRAVEL AN OPPORTUNITY FOR HOTELIERS
WE KNOW YOUR HOTELS HAVE
GOOD LOCATION | GREAT VIEWS | NICE ROOMS | FINE FOOD
AND YOU MARKET THEM VERY WELL
BUT WE ARE SURE YOU WOULDN'T MIND
SOME MORE...
DO YOU WANT YOUR GUESTS TO EXTEND THEIR STAY BY AT LEAST 1 MORE DAY?
+1
WHAT IF GUESTS WERE TO SPEND UP TO 50% MORE THAN THEY OTHERWISE
WOULD?
AND SINCE THEY WOULD LOVE THESE UNIQUE EXPERIENCES THEY WILL...
stay more, spend more, come again!
RESULT = MORE BUSINESS
RESULT = MORE MONEY FOR YOU
SO WHY DO LESS WHEN YOU CAN DO MORE BY JOINING HANDS WITH
US?
SO WHAT DO TODAY’S GUESTS SEEK FROM THEIR HOLIDAYS?
Travelers are leaning towards great experiences and will go to great lengths to find them
EVERYBODY IN THE FAMILY WANTS SOMETHING DIFFERENT FROM A HOLIDAY
And quite a few wants a ‘customised’ mix of all 3
Some like Leisure
Some Love Nature
Some Like it Active
AND THE DECISIVE QUESTIONS FOR TODAY’S
TRAVELLERS ARE WHAT WILL WE DO THERE?
AND WHAT’S IN IT FOR ME?
WE AT ECOMANTRA CREATE SOMETHING FOR EVERYBODY TO
KEEP ALL HAPPY
WHEN A HOLIDAY HAS MANY UNIQUE EXPERIENCES ITS
CALLED EXPERIENTIAL TRAVEL
17
We do Experiential Travel since
2000 AD
18
how big is indian travel market?
B GREALLY
Travel in India is
20
Dom
est
ic
Tri
ps
over 1030million Indians travelledIn 2012
21
creating
22
>
1.03billion trips
3rd largest economy
world’s
Indian Travel Business
is the
2nd Fastest Travelling
Economy in the world
trailing only
Malaysia
Indian Travel business is
than the
of Europe USA+in
there are more new experiential
travellers
do you still think Software
is a very big industry?
15
times bigger than Software industry
At 15 Trillion U$, Travel Industry is
1 4 3 2
5
6
7 14
13
12
11 10 9 8
EXPERIENTIAL TRAVEL IS GROWING FAST AND IS THE SUNRISE INDUSTRY OF INDIA
One in every fifth person in the world is an Indian. In 2012 there were 1030 million trips done by Indian travellers.
ITS GROWING FASTITS A BIG SPEND
MARKET
1 2 3
ITS HUGE & ITS LOYAL
70% Repeat Clients
EXPERIENTIAL TRAVEL IS GROWING FAST AND IS THE SUNRISE INDUSTRY OF INDIA
Experiential Travel is growing 200% more than the Mainstream travel & over 450% more than Indias GDP. Its one of the sunrise business from India this century. Do you want to be a part of it?
ITS GROWING FASTITS A BIG SPEND
MARKET
1 2 3
ITS HUGE & ITS LOYAL
25,000$
EXPERIENTIAL TRAVELLERS SPEND MORE
Indians are Traveling Often and Spending Big. A Sec A family of 4 spends an average of $ 2,000 a year to as high as INR 1.5 million a year on travel alone.
ITS HUGE ITS GROWING FASTITS A BIG SPEND
MARKET
1 2 3
THEIR TRAVEL BUDGET IS UPTO15%+ OF THEIR ANNUAL INCOME!
What’s your share of the pie?
ITS HUGE ITS GROWING FASTITS A BIG SPEND
MARKET
1 2 3
10
BUT YOU HAVE TO SPEND BIG TO ACQUIRE THEM
ITS HUGE ITS GROWING FASTITS A BIG SPEND
MARKET
1 2 3
Who are Experiential Travellers?
Nari & Lizwith Jal & Tara
What are they like?Nari runs his own thriving consulting business and Liz is a senior VP at a MNC and are both BA’s with two active kids, Jal & Tara who are fascinated by nature. Nari likes to relax on holidays and Liz loves to explore the local area with a camera in her hand. They travel on 1 international holiday of 10 days+,upto two 3 to 4 days short holidays and atleast 2 weekend tripsWhy are they experiential traveller?Nari and Liz are well educated, well travelled and seeks to explore a place intimately, try local food, see and do unique things that stimulates their keen intellect and enriches them
What are their concerns?Nari and Liz have already been to typical local places and are now seeking unique places and unique experience. Since they travel with children, they seek places that can keep all of them happy in the same holiday doing their own things, are safe and fairly comfortable. Since they travel often they like value for money trips that gives them the bang for their bucks
How can we solve their problems?We take the angst out of finding a great trip by researching, matching interest areas and than bundling & booking the complete holiday from home to home We ensure that the everybody can do what they like and quality service standards as required are met. They focus on fun, we will do everything else.
What do we want them to do?Find and buy an experiential holiday that they would love, review these trips ravingly, refer friends and family, and are profitable for us. They should join the the Ecomantra ETC. club, try smaller holidays firsts and look to us for all their travel needs.
How might they resist?Nari & Liz might feel that the Price is way too high since experiential travel is usually 30%+ more expensive than regular travel and that we are over charging them or that they can do it cheaper on their own. Their worry could be that the suggested holiday might not be worth the money. They might be doubtful if the trip will meet the required service, safety or hygiene standards since these are new destinations and might want to stay in a branded hotel, which might not be an available option
Whats the best way to reach them?Nari and Liz seek and appreciate the finer things in life, value an enriching experience, are happy to know that their kids will also be enjoying and learning at the same time, focusing on the take aways will work. That the trips are all inclusive with no hidden cost, has fully assisted services at all stages and have plenty of unique experiences will appeal to them. Making tailormade trip specially for them, rewarding eco miles and suggesting personalized trips since we know them well and keep this information in our databases will work
Sec A, Urban Dweller Combined Annual
Income of 10 Lakhs+
EXPERIENTIAL TRAVEL IS THE
NEXT BIG THING
ARE YOU ON IT?
WHY SHOULD YOU LOOK FOR A PARTNER AND NOT
DO IT YOURSELF?
BECAUSE IT IS A SUPER SPECIALIST BUSINESS
Experiential travel is a specialist business. It is an expensive operation since it requires special gear operated by specialist with extreme knowledge. Ecomantra is in it since 2000 AD
SUPER SPECIALIST BUSINESS
“0” TOLERANCE TO MISTAKES
NEEDS SUPER SPECIALIST TEAM
1 2 3
BECAUSE IT HAS ‘0’ TOLERANCE TO MISTAKES
Adventure Travel has ZERO TOLERANCE for mistakes. A mistake can be fatal. This perfection comes with a tremendous passion and extreme skills acquired by continuous training
SUPER SPECIALIST BUSINESS
‘0 ’ TOLERANCE TO MISTAKES
NEEDS SUPER SPECIALIST TEAM
1 2 3
IT NEEDS A SUPER SPECIALIST TEAM THAT CANNOT BE HIRED FROM B-SCHOOLS
It requires specialist people. Its difficult to create, hire & retain key talents. Its started & run by passionate outdoor lovers, who arent in it because it pays well but because they love it.
SUPER SPECIALIST BUSINESS
“0” TOLERANCE TO MISTAKES
NEEDS SUPER SPECIALIST TEAM
1 2 3
LEAVE IT TO ECOMANTRA. WE WILL LOVE TO DO IT
FOR YOU
THE ECOMANTRA EXPERIENTIAL TRAVEL ECO SYSTEM
WE CAN CREATE EXPERIENTIAL CONTENT
Ecomantra can create & deliver unique terrain specific ‘unique experiences and eco adventures’ in & around your property
Excursions & Experiences = Day Trips
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
LEAD OFFSITE GLAMPING DAY TRIPS FOR YOUR GUESTS AROUND YOUR HOTEL
Ecomantra will conduct unique day trips in and around your lodge/hotel in high style, high comfort for your demanding guests. We call it Glamping.
Excursions & Experiences = Glamping Day Trips
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
WE CAN CREATE EXPERIENTIAL CONTENT
Ecomantra can create & deliver unique terrain specific ‘culture trips and experiences’ in & around your property
Excursions & Experiences = Culture Trips
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
LEAD OFFSITE GLAMPING DAY TRIPS FOR YOUR GUESTS AROUND YOUR HOTEL
Ecomantra will conduct these eco adventure & day trips in and around your hotel even in urban areas. We call it Urban Adventures.
Excursions & Experiences = Urban Adventures
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
AND CONDUCT ECO ADVENTURES ON YOUR HOTEL SITE
Ecomantra will design and conduct unique eco adventures and experiences for your FIT and GIT guests
Eco Adventures
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
Creative | Amazing | Taking ActionWe will do any one eco experiences from the available over 30 based on weather & season
Level 1 Level 1 Level 2
Choose fromRow Boating or Dinghy Rides
Child Towed Canoeing
for Kids with Parents2 to 5 years
Level 1 Level 2 Level 3
for Junior & Primary School6 to 12 years
Creative | Amazing | Taking ActionWe will do any 2 eco experiences from the available over 95 based on weather & season
Choose fromChild Towed Canoeing or KII KayakingMid Size Zip Line or River Crossing
Choose fromChild Zorbing or Cycling or KI Kayaking
Level 1 Level 2 Level 3
for Teen & Colleges13 to 17 years
Creative | Amazing | Taking ActionWe will do any 2 eco experiences from the available over 95 based on weather & season
Choose any 2 fromSolo Canoeing or KII KayakingMid Size Zip Line or River Crossing
Choose any 1 fromZorbing or Cycling or KI Kayaking or Kayak Bird Trail
Level 1 Level 2 Level 3
for Adults & Corporate18+ years
Creative | Amazing | Taking ActionWe will do any 2 eco experiences from the available over 95 based on weather & season
Choose any 2 fromSolo Canoeing or KII KayakingMid Size Zip Line or River Crossing
Choose any 1 fromZorbing or Cycling or KI Kayaking or Kayak Bird Trail
CREATE CORPORATE TRAINING PROGRAMS AND DELIVER IT ON YOUR HOTEL SITE
Ecomantra can create innovative corporate learning programs for your guests in and around your hotel. These are facilitated by an in-house technical team & trainers
Experiential Learning
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
BRICK & MORTAR AGENCY
ECOMANTRA HOLIDAYS
ONLINE TRAVELECOMANTRA.COMTRIPORIGIN.COM
WE CAN MARKET EXPERIENTIAL LODGES
Ecomantra can market existing or partnered experiential lodges and holidays to niche travellers through our offices and online channels
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL
SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
Ecomantra will target its existing 35,000 niche travellers and over 150 corporate clients.
Our well trained & expert team of travel specialists attend to guests in our Travel Lounges
They are empowered by a network of travel partners across India
IN PERSON BY OUR TRAVEL SPECIALIST & ONLINE USING OUR OTA’S & MICRO SITES
Ecomantra’s Office is Your Own
India/Maharashtra Office
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
MARKET YOUR HOTEL & EXPERIENTIAL
SPOKES
1 2 3
BUILD AS SPOKES NEWEXPERIENTIAL LODGES
Ecomantra can build and manage an Experiential Lodge for you. This can be a spoke for your existing hotel built specifically for experiential travel or a stand alone lodge
WE BUILD NEW EXPERIENTIAL LODGE AS SPOKE FOR AN EXISTING HOTEL
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
BUILD AS SPOKES NEW EXPERIENTIAL
LODGES
1 2 3
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
Ecomantra will build & manage for you these experiential spokes from as low as a one million dollar for a Type 1 Economy 80 guest campsite to a Type 5 Luxury 7 million dollar Lodge
WHICH CAN BE A LOW BUDGET CAMP TO LUXE ECO LODGES AS PER YOUR
BUDGET
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
BUILD AS SPOKES NEW EXPERIENTIAL
LODGES
1 2 3
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
WHICH HAS HIGHER GOP THAN REGULAR HOTEL BASED ON F&B & TARIFF ALONE
Lets partner with Ecomantra and almost double the GOP
UNIQUE EXPERIENCE FOR YOUR HOTEL
GUEST
BUILD AS SPOKES NEW EXPERIENTIAL
LODGES
1 2 3
MARKET YOUR HOTEL & EXPERIENTIAL SPOKES
WHY CHOOSE ECOMANTRA AS YOUR
EXPERIENTIAL PARTNER?
12+ YEARS OF RELATIONSHIP & EXPERIENCE WITH 35000 GUESTS &150 CORPORATE
Ecomantra has facilitated eco adventures, experiential learning and unique experiences for over 35000 travellers, 15000 students and 150 corporate using inhouse team and gear
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WE HAVE THE BEST IN CLASS TECH, OPERATION & MARKETING TEAM
Ecomantra has 100% inhouse team of architects, bio architects, energy management, green building consultants, developers, eco lodge operations team, technical team and marketing team
100% IN-HOUSE TEAM100% IN-HOUSE TECHNOLOGY
10+ YEARS OF EXPERTISE
1 2 3
WE USE THE BEST IN CLASS TECHNOLOGY
Ecomantra imports speciality gear from more than 10 countries and uses 100% in-house gear for delivering these eco adventures, glamping day trips and unique experiences.
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100% IN-HOUSE TEAM100% IN-HOUSE TECHNOLOGY
10+ YEARS OF EXPERTISE
1 2 3
Established 12 years back in 2000 AD, Ecomantra is perhaps the oldest experiential travel company in India with over 12 years of experience, expertise & global network. You work with the best.
12+
WE HAVE OVER 12 YEARS OF EXPERTISE
100% IN-HOUSE TEAM100% IN-HOUSE TECHNOLOGY
10+ YEARS OF EXPERTISE
1 2 3
so if you are looking for an experiential travel partner
You dont have to look far...
YOU ARE GOOD IN HOSPITALITY, WE ARE GOOD IN EXPERIENTIAL
SO LETS DO SOME BUSINESS
TOGETHER
ECOMANTRA NATURE ADVENTURES PRIVATE LIMITED
Suite 501, Skyline Epitome, Kirol Lane, West Vidyavihar, Mumbaiwww.ecomantra.com | ravi@ecomantra.com | 9122.6128 0100