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From brainstorming toProduct Development

francesco fulloneff@ideato.it

@fullo / @ideato

What to do

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What to do(in a couple of days)

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meet entrepreneurs with a great

big idea

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reduce the idea complexity

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reduce the idea complexity

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reduce the idea complexity

removing the “waste”

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reduce the idea complexity

removing the “waste”“drawing” its process

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reduce the idea complexity

removing the “waste”“drawing” its process

focusing on “Unique Value Prop.”

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reduce the idea complexity

removing the “waste”“drawing” its process

focusing on “Unique Value Prop.”splitting it in smaller “User Stories”

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the Brainstorming process

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use, or produce, a business model canvas (or a lean canvas)

as a starting point

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don’t use technology and don’t talk about technologies

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uncover the processes needed to reach “the solution”, or

even better the “Unique Value Proposition”

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identify the product owner and write

user stories/scenarios with him

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using paper prototypes sketch an

approximative interface, mapping all the user stories

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using paper prototypes sketch an

approximative interface, mapping all the user stories

!MVP

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the planning process(re-iterate as your wish)

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use a kinda-SWOT analysis on Unique Value Proposition to prioritize user stories in the MVP building process

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UVP (s/o)

complexity (w/t)

12

3 4

Tech approach

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UVP (s/o)

complexity (w/t)

21

3 4

Biz approach

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to do doing done

kanban board

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Product MVP development

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test the MVP assumptions

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http://www.flickr.com/photos/osterwalder/

Value Proposition Canvas

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http://www.flickr.com/photos/osterwalder/

gain creators

pain relievers

gains

pains

customer jobs

products & services

Value Proposition Canvas

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(if possible) test the paper prototype on

users

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(if possible) test the paper prototype on

users

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build MVPsmore than one if needed

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agile/lean processes

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brainstorming tools

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whiteboard, pencil, paper & post-it

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Questions?skype: ffullone

twitter: fulloemail: ff@ideato.it

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