Post on 18-Nov-2014
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phonejoy.com martin@phonejoy.com @kesslerhk
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Phonejoy Intro & Lessons for Hiring & Advisers
July 28, 2014 Founder Institute Hong Kong Martin Kessler, Founder of Phonejoy
phonejoy.com martin@phonejoy.com @kesslerhk
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Thumbs Block Screen
Lack of Accuracy
No Tactile Feedback
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Uncomfortable Hold5
TOUCH CONTROLS LIMIT MOBILE GAMING
phonejoy.com martin@phonejoy.com @kesslerhk
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Perfect Hold
Unmatched Precision
Handsfree ViewFast Action
Complete Physical Feedback
phonejoy.com martin@phonejoy.com @kesslerhk
>1,200 SUPPORTERS - US$75,000+ RAISED
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US$850,000 FUNDING
phonejoy.com martin@phonejoy.com @kesslerhk
I am pretty impressed with this device. I have a lot of high hopes for this.
— Adam Najberg. WSJ Editor
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Phonejoy offers a slick UI “”
On my Sony PlayStation Vita, but there just aren’t enough games I’m interested in. And I’d love to do more gaming on my iPhone or Android handsets, but I still long for physical controls despite years of having gotten used to touch. PhoneJoy’s new Play controller is a blend of both those worlds.
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”— Darrel Etherington, Editor TechCrunch
Phonejoy is working on a unique game controller that turns mobile phones into portable game consoles.
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phonejoy.com martin@phonejoy.com @kesslerhk
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Challenges
Finding Advice
Budgeting / Cashflow
Product-Market Fit
Investor Relations
Fundraising
Managing a Consumer Product Supply Chain
B2B Sales as a Startup
Ideal Founder Team
Hiring the Right People
Product Development Delays
Marketing A Premium Product On A Low Budget