FAMILY CORPORATE VALUES and TALENT

Sometimes the only way to show you care is to ask for the values

that are real

1

2

Back in the day, we didn’t worry about

common values in the workforce

It was nice while it lasted. �

S#%# Happens…�

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As a result, company values don’t mean as much today

Where do Values Play in the Biz

World? always collateral

maybe recruit-perform-succession

collateral

recruiting?

Performance?

Succession?

Why the……

REALITY�

4

Quiz time

ze showdown 400 employees 300 managers 100 companies

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

TAKE 1: 

Iden%fy the top 4 corporate values selected by a sample of 100 companies… 

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

TAKE 2: 

Iden%fy the top 4 corporate values preferred by a sample of 300 managers… 

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

TAKE 3: 

Iden%fy the top 4 corporate values preferred by a sample of 300 employees… 

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

TAKE 4: 

Iden%fy the top 4 corporate values preferred by a sample of 50 High Performers.. 

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

Integrity Drive

Teamwork Ambition

Communication Innovation Competitor

High Energy Execution

Smart

5

What Do Those

Results Tell Us?

Companies create value sets that are

consistent and expected…�

BUT

Companies create value sets that aren’t valued or

used(ironic) by managers or high

performers…

Which means

=Dead on Arrival�

Used in…

But absent from….

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So what’s that mean for a recruiter?

For all – any matching you do

on existing values is usually

BS…

Differentiation =

Finding the real Values and Stacking

Candidates accordingly

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Here’s how you can impress and get a

30% fee…

Using values…

Separate the:

FROM 

 be brave enough to: ask for the non‐nego%ables‐ 

pass on the non‐matches‐ 

present only matches‐ challenge hiring managers ‐ 

Top Mean Questions.. (to get at mean values that matter)

1.  What two things do your top performers have that average players don’t?

2.  If you could fire three people today, who would it be and why?

3.  What do you have that you wish your direct reports had more of?

4.  Other than skills, what do your current recruiters suck at filtering for?

?