What Does Platform Mean to YOU?

TODAY’S PRESENTERS

CHIP HOUSEVP, Relationship Marketing

IAN MURDOCKVP, Platform

THIS KIND OF PLATFORM?

THIS?

TEN YEARS IN THE PLATFORM BUSINESS

HOW DO CLIENTS USE OUR PLATFORM?

Integration

Automation

Applications

INTERACTIVE MARKETING HUB®

FUEL PLATFORM

FUEL API FAMILY

HUB APPS

HUB APP EXAMPLE

HUB APP EXAMPLE

HUB APP EXAMPLE

Cross-Channel Marketing AutomationRealized.

Marketers find and

install apps

Partners build and

take apps to market

HubExchange as a Product HubExchange as a Partner Program

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HUBEXCHANGE

Next Steps?

Email: HubExchange@ExactTarget.com

Visit: http://Code.ExactTarget.com