ExactTarget - Sponsor Luncheon Presentation:
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What Does Platform Mean to YOU?
Transcript of ExactTarget - Sponsor Luncheon Presentation:
What Does Platform Mean to YOU?
TODAY’S PRESENTERS
CHIP HOUSEVP, Relationship Marketing
IAN MURDOCKVP, Platform
THIS KIND OF PLATFORM?
THIS?
TEN YEARS IN THE PLATFORM BUSINESS
HOW DO CLIENTS USE OUR PLATFORM?
Integration
Automation
Applications
INTERACTIVE MARKETING HUB®
FUEL PLATFORM
FUEL API FAMILY
HUB APPS
HUB APP EXAMPLE
HUB APP EXAMPLE
HUB APP EXAMPLE
Cross-Channel Marketing AutomationRealized.
Marketers find and
install apps
Partners build and
take apps to market
HubExchange as a Product HubExchange as a Partner Program
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HUBEXCHANGE