Evan Ratliff - Atavist. Where Stories Beging...

Post on 01-Nov-2014

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First of the Technology Business Models. Evan Ratliff presents Atavist, a platform that offers innovative software tools for digital publishing.

Transcript of Evan Ratliff - Atavist. Where Stories Beging...

www.atavist.com

info@atavist.com

Where stories begin…

+Publishing Software

Atavist is...a storytelling company

I. PUBLISHING

4

QuickTime™ and a decompressor

are needed to see this picture.

Stories between magazine and book

length, sold individually

The Atavist is...

Multimedia that’s designed and

integrated in every story

Going into business with the writer...

1. Flat story fee: not an advance against royalties

2. Split the sales: generally 50-50

3. Share the marketing responsibilities

4. Make money over the life of the story (often including back end-film and TV)

Telling the story that fits the platform: Text versions for ebook readers...

Multimedia versions for mobile apps and the Web

II. SOFTWARE

Web app Mobile apps EbooksREADERS

CREATORS

The editor takes control of the technology

Publishing across platforms without reformatting

The diversity of what constitutes “publishers”

Rethinking what a digital book can be

Atavist’s future is...

Professional publishing Individual storytellingProfessional publishing

www.atavist.com

info@atavist.com

Where stories begin…