EMW 2012 Coordination Meeting

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EMW 2012 Coordination Meeting. 27-28 June 2012 Bologna, Italy. Day 1 : Planning EMW 2012 Chair: EUROCITIES. Day 2 : Theme & Slogan EMW 2013 Chair: ICLEI. Tools & publications Award Procedure Promotional activities Website, social media, newsletter & eGroup. - PowerPoint PPT Presentation

Transcript of EMW 2012 Coordination Meeting

EMW 2012Coordination Meeting

27-28 June 2012 Bologna, Italy

Day 1 : Planning EMW 2012Chair: EUROCITIES

TimeActivity Responsible

14.00 – 14.10 Welcome and introduction Mr. Andrea Colombo, Vice Mayor for Mobility and Transport, City of BolognaMs. Pamela Weir, European Commission

14.10 – 14.30 Sustainable Urban Mobility in Bologna Mr. Mauro Borioni, City of Bologna

14.30 – 15.00 Update on EMW thematic guidelines, communication tools and publications

ICLEI and EUROCITIES

15.00 – 16.00 Update from National Coordinators on EMW 2012 promotional activities

NCs

16.00 – 16.30 Coffee break

16.30 – 18.00 Update from National Coordinators on EMW 2012 promotional activities (continued)

NCs

20.00 DinnerCantina Bentivoglio - Via Mascarella, 4/B

Day 2 : Theme & Slogan EMW 2013Chair: ICLEI

Time Activity Responsible

09.30 – 11.00 Theme 2013 – proposals and discussion All

11.00 – 11.30 Coffee break

11.30 – 12.00 Theme 2013 – proposals and discussion (continued)

All

12.00 – 12.25 Update on SUM campaign – presentation and discussion

EUROCITIES

12.25 – 12.30 AOB (including date & location of next meeting)

All

12.30 – 13.30 Lunch‘051’ - Via De' Pignattari 1/f(2 minutes walking from the meeting venue)

13.30 – 16.00 Guided tour around the city centreThe tour will start on the Piazza Maggiore, close to Nettuno Fountain and guide us through the University area. "RITA" - the camera access control system - the pedestrian area and the Tdays (car free weekend initiative) will be widely explained. We will see de development of the pedestrian area in the University district, the electronic pillars and some examples of bike sharing.

Update from the European Coordination

1. Tools & publications

2. Award Procedure

3. Promotional activities

4. Website, social media, newsletter & eGroup

Tools & PublicationsLeaflet

Charter

Toolkit for Designers

Thematic Guidelines

Handbook

Toolkit for Newcomers

Best Practice Guide

EMW Award Procedure

Application form & procedure online early July

New elements:

In order to be selected as a finalist, previous winners should be able to demonstrate that they have substantially increased their efforts Applicants to include selection of meaningful and relevant supporting materials

Jury selected in August/September

Promotional Activities at EU level

Past:Open Days (Brussels, April)ECOMM (Frankfurt, June)EMW workshop Netherlands (Utrecht, June)Sustainable Energy Week (Brussels, June)

Planned:Press release/Press pack (September)Launch event (Brussels Car Free Sunday, 16/09)10 years of CIVITAS (Brussels, 17/09)European Parliament event (Brussels, 18/09)

Website

WebsitePorted to new content management systemNavigation streamlinedHeader updated

Partners AreaReconstructed on new serverFeatures as beforeUpdated guidance document

Website

Visits

Website

About our visitors

Website

About our visitors

Website

Website

Social Media

FacebookTwitterFlickrYouTube

FacebookLikes

FacebookGoing beyond ‘likes’

FacebookShare the stories that make the stories!

FacebookRate of new likes vs unlikes

FacebookWho are our ‘Friends’?

FacebookWho do we like?

Local EMW pagesMore of these would be great!

National coordinator pages / National Government

Related EC campaigns Green Capital / EltisPlus / CIVITAS projects

Stakeholder groupsNeed more variety here

City pagesTying in with awards

TwitterFollowers

TwitterMentions

YouTube

YouTubeViews

YouTube

Newsletter

Three editions so farSubscriptions increasing though gradually

eGroup

Mailing list + archive set upmobilityweek.partner@lists.iclei.org

Accessible also through Partner Area

Not on it? Let us know!

Any further questions on EU level activities?

Theme/slogan 2013

Aim of this session:

Discussion on proposed themesNew suggestions?Brainstorm on slogans

Next steps:

Final decision by DG ENV & DG MOVECollect ideas on sloganVote on preferred slogan

Theme/slogan 2013

Previous themes/slogans:

2012: Moving in the right direction2011: Alternative Mobility2010: Travel Smarter, Live Better2009: Improving City Climates2008: Clean Air for All2007: Streets for People2006: Climate Change2005: Clever Commuting2004: Safe Streets for Children2003: Accessibility2002: Public Transport, Cycling and Living Streets/Greenways

Suggestions so far…

Multi-modality (DG MOVE)

'Right transport, better mobility''Better mobility choices''Right choice, better mobility'‘Mix and move’‘Mobility allsorts’…

Update on SUM campaign

Launch of website

Campaign website to be launched early July

New elements added:‘Register your activity’Best practice library

Update on SUM campaign

Calls for applications

Call for applications to co-finance campaigning activities: open from early July until 15 October

Call for applications for SUMP award: open from 16 September to 1 November

Update on SUM campaign

National campaigns in target countries

GreeceItalyUKBulgaraiaRomaniaLithuania

Update on SUM campaign

Your potential role/contributionsforwarding the SUM promotion/funding opportunities to national and local stakeholders (NGOs, administrations, local authorities, etc);reviewing the translation of the name/key messages of the campaign;reviewing and accepting online registration of campaign initiatives in your country on www.dotherightmix.eu;identifying and forwarding successful campaign formats to build a virtual library of best practice;establishing links with the SUM campaign via your national campaign website and social media.

… on a voluntary and flexible basis!

Update on SUM campaign

Any further questions?