DFW Outdoors

Post on 19-Feb-2017

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Transcript of DFW Outdoors

DFW OUTDOORS W H A T D O E S I T M E A N T O Y O U ?

Exercise Check

How many of you...1) Exercise at least 2-3 times a week?

2) Enjoy exercising?

3) Kept a routine for the last 6 months?

What's this about?

1) Exercising outdoors

2) Feeling awe and joy

3) Routine stickiness

OK, LET ME THINK... 

EXERCISE FORMS 

EXERCISE FORMS 

EXERCISE OVERHEAD 

HOW ABOUT...           AWE & JOY? 

"Ideal form of exerciseis a byproduct offun and awe-some

activity."

AWE AND JOY 

Heart Lake, OLympic Mountains

AWE AND JOY 

Lake Tahoe

AWE AND JOY 

Stickiness

Technology = Sticky?

Wearables -Xiaomi Mi

Wearables - Jawbone UP3

Apps - Google Maps

Add subheading

Apps - MapMyWalk

"No excuses" route >>

Apps - MapMyWalk

Apps - MapMyWalk

How sticky was the tech?

1) Xiaomi Mi: Dec '14 - Mar '15 (4 months)2) Jawbone UP3: May - Aug '15 (4 months)3) Google Maps - never 4) MapMyWalk app - just started...

Walk outdoors weather

Where is everybody?

<< No one on my left

No one on my right >>

“Plano Scores Big In U.S.Parks Survey”

“70% of the city population iswithin a 10 minute walk of a

park”

Professional >>

photos

Marta's >>

photos

Awe & Joy = Sticky

Is the site sticky?

* https://wordpress.com

* https://www.mindmeister.com

* https://www.canva.com

* https://picasaweb.google.com

* https://evernote.com/skitch/

Other tools used