DESIGNING MEANINGFULEXPERIENCE

HOW I SEE IT HOW IT REALLY IS

HOW DO YOU IMPROVE THIS EXPERIENCE?

TO DESIGN A MEANINGFUL EXPERIENCE,

YOU HAVE To..

ACT LIKE A TRAVELLER

THINK LIKE A JEALOUS GIRLFRIEND

TO DESIGN A MEANINGFUL EXPERIENCE, YOU HAVE TO PLAY LIKE A KIDPLAY LIKE A KID

JAM LIKE A MUSICIAN

THE EXPERIENCE DESIGN PROCESS

DISCOVER DEFINE DEVELOP DELIVER

CREATIVITY

BE AS CURIOUSAS A TRAVELLER!

MAKE CONNECTIONLIKE A JEALOUS

GIRLFRIEND!

EXPERIMENTLIKE KIDS!

THE POWEROF WE in JAMMING!

KUALI:THE CUSTOMER EXPERIENCE COOKBOOKa collection of ingredients and recipes to design delicious customer experiences

www.cxcookbook.com