BMC Personas Overview 11/21/2011 Kevin Cornwall BMC Web...

Post on 17-Aug-2020

8 views 0 download

Transcript of BMC Personas Overview 11/21/2011 Kevin Cornwall BMC Web...

Level Persona Key ResponsibilitiesPrimary Amit

27 years oldApplications User, IT Staff Level

- Create IT strategy - Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades - Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Secondary Harry35 years oldIT Manager, Applications

(Will be the admin)

- Create IT strategy - Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades - Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Secondary Fred30 years oldApplications Developer (May be BMC Partner)

- Create IT strategy - Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades - Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Secondary Jon27 years oldBMC Technical Support

- Create IT strategy - Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades - Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

BMC Personas Overview

Papa
Typewritten Text
11/21/2011
Papa
Typewritten Text
Papa
Typewritten Text
Kevin Cornwall BMC Web Stratety
Papa
Typewritten Text
Papa
Typewritten Text

Served SamanthaChannel Manager at Oliver & Associates (a BMC partner)

- Create IT strategy - Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades - Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Served Sarah38 years oldBMC Professional Services

- Create IT strategy - Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades - Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Served Kyle34 years oldBMC Software Consultants

- Create IT strategy - Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades - Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Served Margaret41 years oldDirector of IT at Swiss Bank

- Create IT strategy- Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades- Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Served Richard48 years oldVP of Operations at Swiss Bank

- Create IT strategy- Determine IT needs- Align business and IT goals - Download & install software, patches & upgrades- Use and master software- Troubleshoot software problems (search for answers; submit tickets)- Evaluate brands, vendors, and upgrade decisions- Authorize new purchase decisions/software standard- Authorize upgrades, renewals, additional licenses- Manage vendor relationships: software licenses, sales contracts, proposals, support contracts- Manage IT staff time & resources - Serve as technical go-to- Extend and/or integrate off-the-shelf software

Papa
Typewritten Text
Kevin Cornwall BMC Web Stratety
Papa
Typewritten Text