Bike sharing systems in Eindhoven and in the Netherlands

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Transcript of Bike sharing systems in Eindhoven and in the Netherlands

Presentation POLIS25-04-2016

…Calllock.com

Knowledge

Experience

Total solution

Calllock.com (Netherlands) since 2008Europe > 25 bike share programs

…MARKET ANALYSIS

• Cities and companies adapt to:

• Local context

• City density

• Weather

• Infrastructure

• Culture

• There are various models of bike share

…MARKET ANALYSIS

• Cities and companies adapt to:

• Local context

• City density

• Topography

• Weather

• Infrastructure

• Culture

• There are various models of bike share

WORLDWIDE > 1.000 PUBLIC BIKESHARING PROGRAMS END OF 2015

Excluding the B2B bike-sharing market!E-bike sharing is growing.

…MARKET ANALYSIS

GENERATIONS

• White bikes Amsterdam (sixties)

• Coin deposit systems

• IT-based systems (2007/2008)

• Demand responsive, multi model system

• Calllock Solution: web based, mobile phone (2008)

• Electronic bike locks – App (AXA, Spinlister, Linka)

• Fifth generation = Hybride, flexible, scalable, APP, API

…EXAMPLES RUNNING PROJECTS

NETHERLANDS ITALY

SCHIPHOL AIRPORT GREECE

…FIRST PROJECT IN NETHERLANDS 2012-WEB APP-SMS

DLL (RABO BANK) GREECE & ITALY

SCHIHOL AIRPORT EINDHOVEN-TILBURG

Reduce congestion

Increase accessibility

Decrease autoparkings

Increase reach of transit

Improve image of cycling

Complementary services public

transport

Improve health residents

Attract new cyclists

Improve city image and branding

Investment in local industry

BENEFITS OF BIKESHARING

…CHALLENGES & OPPORTUNITIES

IN THE NETHERLANDS

• Average ownership 1,2 bicycles per inhabitant!

• Small – medium cities -> location, scalable, flexible

• Private Bike parking capacity

• Use of OV fiets

• Business model (price of OV fiets)

• Car free zones=> P + Bike

• Unprofitable bus services

• Mobility budget for employees

• Open standard for share bikes

• Optimisation infrastructure (data)

Decrease bike parking

…PROJECTS IN EINDHOVEN

DLL (company) SINCE MARCH 2013

LOCK & GO BIKE AT P+R MEERHOVEN

MERCURE NIJMEGEN

OV – FIETS AT CENTRAL TRAIN STATION

…PROJECTS IN EINDHOVEN

DLL (company) SINCE MARCH 2013

MOBILITY-S: 4 E-BIKES AND 16 DOCKINGLESS (EST JUNE 2016)

MERCURE NIJMEGENHOPPERPOINT

SINCE JANUARY 2016

…DLL: BIKE TO GO

The Bike To Go scheme was launched in April 2013 at the Eindhoven office, and proofed to be a success!

• Eight bikes• Many employees discovered Bike to Go: more than 668 members already registered• in almost three years the bikes were taken over 7.900 times! • On average 12 bikes per working day were used, • Members are using the blue DLL bikes for many different reasons and destinations.• Sustainability! USE DON’T OWN! AND SEE WHAT COUNTS!

There can only be one conclusion – our employees derive great enjoyment from the benefits of Bike To Go, and

great pride from being seen on a Blue DLL bike!

…DLL STARTED IN MARCH 2013

DLL (RABO BANK) GREECE & ITALY

SCHIHOL AIRPORT EINDHOVEN-TILBURG

…HOPPERPOINT

DLL (RABO BANK) GREECE & ITALY

SCHIHOL AIRPORT EINDHOVEN-TILBURG

2 20 HOPPERPOINTS IN EINDHOVEN AND TILBURG IN 2016

PARTNER PROVINCIE NOORD-BRABANT

Meet hopper, the new shared bikeThe bike you share and use on a temporary basis to travel from A to B. Employees can pick up and drop one of these well maintained city bikes at Hopperpoints and travel

healthily and fast to business appointments, the city centre and prime locations in the city.

GOAL: SUSTAINABLE BUSINESS MODEL IN 3 YEARSDATA

…MOBILITY – S

PILOT:

MEMBERS:

E-BIKES DOCKINGS

DOCKINGLESS

MEMBERS AND NON-MEMBERS

HOPPERPOINT

SAME BACK OFFICE

API

BEHAVIOUR AND STIMULATING PROGRAM

MERCURE NIJMEGENHOPPERPPOINT

E-BIKES

…TARGET GROUPS

CAMPUSES / BUSINESS/REAL ESTATE PUBLIC

LEISURE /TOURISM /EVENTS PUBLIC TRANSPORT

…OUR ADDED VALUE:

TOTAL SOLUTION PROVIDER

Concept Definition

DesignMarketing

ITRealization

Maintenance

Services

WITH LOCAL PARTNERS & PRODUCTION

…FUTURE: MOBILITY PLATFORMS

• Suppliers of total mobility services, APP’s where you can schedule your trip van A to B

• Real-time• More diversification in services• Integrating hardware and services to the Calllock IT platform and other

mobility platforms to get more traffic. So users can easy find the best sustainable mobility combination from A to B with a smile.

…MODULAR SOLUTION: FITS ALL!

Besloten en openbare omgeving

Mono LockSmart-bike lockKeyless (& docking less)

E-bike and charging

Customized conventional bike

…OUR SOLUTIONS 1): KEYLESS BIKE SHARING

• Electronic Lock ( Blue tooth) - keyless

• APP – real time information

• Zone

• Integrated front and back-end applications

…SOLUTION 2): DOCKINGS

SPECIFICATIONS

• Perfect solution for public or as eye catcher.

• Makes the bike visible and located at the right spot!

• Easy for service and maintenance.

• Vehicle is “fixed” to the ground.

• Fits more type of vehicles, but also other industries like boats etc.

• Easy to install.

• Advertisement space.

• Hybrid system, e-bike charging and conventional bike.

…SOLUTION 3): COMBINATIONS

• Docking less zones

• &

• Docking zones

…USE: TAP, UNLOCK & GO

Use with:• APP - smartphone• Smart card-tag (MI fare*)

*optional other type contactless tags

…EFFICIENT OPERATIONS

Rental and bike share software for operators.

• Features

• Dashboard

• User management

• Financial management

• Logistic fleet balancing

• Fleet management (maintenance)

– Automated task

– Planned task

– Event based task

• Real-time information & data

• Multi project login

• API

…TEAM UP!

• DARFON BESV CF1

• AXA – SECURITY

• 3TH PARTY APPLICATIONS

Calllock.com is the solution to official

integration into smart cities, public and private

mobility solutions

Mariska Slotsm.slots@calllock.com

+31 (0)6 130 627 07

Bijsterhuizen 24146604 LL WijchenThe Netherlands

Calllock.comwww.callllock.com+31 (0)40 2552426