By: Amit AryaFaculty, BBA Dept.

Dhanwate National College, Nagpur

This paper attempts to collate all variables used in prior research to describe entrepreneurs and their ventures into a comprehensive framework.

This investigation considers four major aspects of entrepreneurship:

characteristics of individuals starting the venture The technology used The environment The process

BBA Deptt;Dhanwate National College,Nagpur

Brick-&-Mortar Entrepreneurship:◦ A traditional "street-side"

business that deals with its customers face to face in an office or store that the business owns or rents.

E-Entrepreneurship:any venture conducted solely on the internet(WWW). It encompasses activities of a regular entrepreneur, but the mode of operation is technologically based.

BBA Deptt;Dhanwate National College,Nagpur

BBA Deptt;Dhanwate National College,Nagpur

China: Creating benchmark in e-Retail Success

India: A thumping success in e-Retailing

BBA Deptt;Dhanwate National College,Nagpur

There is a battle between online retailers and brick-and-mortar locations. Who will win? How about both?

BBA Deptt;Dhanwate National College,Nagpur

Individual:◦ Traditional Entrepreneurship-

Business Skills.◦ interpersonal skills, presence of

a foreign accent, and location of the venture- a mandate

◦ the expense of retail space- a major concern

◦ Customer Loyalty

Organization:◦ Online Entrepreneurship-

Business skills + Diverse skills.◦ Tech-savvies- a mandate◦ Evolution depends on revenue

generated◦ Exit Strategy- to be sold to an

existing corporation

BBA Deptt;Dhanwate National College,Nagpur

1. To Establish A Presence2. To Network3. To Make Business Information Available4. To Serve Your Customers 5. To Heighten Public Interest6. To Release Time Sensitive Materials7. To Sell Things8. To make pictures, sound and video available9. To reach a highly desirable demographic market10. To Answer Frequently Asked questions11. To Stay In Contact With Salespeople12. To Open International Markets13. To Create a 24 Hour Service14. To Make Changing Information Available Quickly  To Take Customer feedback

BBA Deptt;Dhanwate National College,Nagpur

Brick-&-Mortar Entrepreneurship:

◦ deciding on a location, accumulation of resources, marketing of products, production activities, setting up of an organization and responding to government and society.

E-Entrepreneurship:accumulation of resources, marketing, organizing and responding to external environment, securing the online transaction process, indulging in search engine optimization, safeguarding privacy, and protecting online assets.

The process of entrepreneurship:

BBA Deptt;Dhanwate National College,Nagpur

This paper identifies and studies characteristics of individuals starting the venture, the technology used, the environment variables and the process to run, the both forms of business.

Brick-&-Mortar entrepreneurs are here to stay- not to mention the kind of impact and trust they have upon their customers.

Online Business & Entrepreneurship hold potent management implications for IT innovation and entrepreneurial organizations worldwide.

The discussion of the issues as such provides readers with both theoretical and practical guideline for a further study.

BBA Deptt;Dhanwate National College,Nagpur

1. http://www.strategy-business.com/blog/Brick-and-Mortar-Retail-Is-Alive-and-Well?gko=0f67b

2. http://www.worldpropertyjournal.com/north-america-commercial-news/e-commerce-trends-e-commerce-sales-data-retail-shopping-declines-shopping-mall-trends-john-ellis-randy-anderson-cbre-research-amazon-consumer-shopping-report-7977.php

3. http://net101.com/20-reasons-to-put-your-business-on-the-web/

4. Zhao, F. (2006), Maximize Business Profits through E-partnerships, Hershey, NJ: IDEA Group Publishing.

BBA Deptt;Dhanwate National College,Nagpur

BBA Deptt;Dhanwate National College,Nagpur

Reach me: mailtoamitarya@gmail.comContact No: 888 888 3390.