Amplify Your Online Presence

LinkedIn & Twitter

Katrina Collier Speaker, Trainer & Writer

Social Media in Recruitment

Your Online Presence Matters!

LinkedIn usually appears first

Twitter makes the top 5!

What Employers Do!

Katrina

Make Your LinkedIn Profile Shine!

Make A Statement

The most clicked item on LinkedIn is ‘who’s viewed your profile’

Use a descriptive headline and standout!

Be visible

Use | to create visual breaks

Be descriptive & include your name.

Use A Profile Pic That Sparkles

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Highlight ExpertiseWith Sections

Click the pencil to change the wording

Files Showcase Strengths

Beam With Endorsed Skills

Your Brilliance Recommended

Under Edit profile, click the pencil next to manage Recommendations.

Make Your Twitter Profile Star!

160 Characters To Blaze

Use SEO-rich key skillsInject personalityInclude your location

Of you not of a logoProfessional lookingAlso use it for LinkedIn

Use The Same Sparkling Profile Picture

Show your personality Highlight an achievement, be it personal or professional

Fire Up Your Cover Photo

Conversation = success Broadcasting = failureReply, RT & thankOffer help & be a connectorShare articles & insightsTweets are public!

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Twitter Etiquette

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Photographs & videosThought leadershipPersonality & authenticityIndustry news & articles LI Today

Content Attracts Attention

Increases followers Built in analytics let you know what interests your followers

Schedule And Shine

Images matter, hence the success of Pinterest & InstagramVisually show off your expertise & achievementsTry smartphone apps like Instagram, ColorSplash, Instaweather…

Show Off Your Talents

Try Instagram 15 or Vine 6 second videosAdd video to YouTube

Share Your Videos

Check In With Foursquare

Showcase your industry interestsTake your online offline

Number of people following backNumber of RTsClicks on linksKred or Klout scores (guide only!)Ask a Twitter expert for their assessment

Are you a Twitter Star?

Katrina CollierSpeaker, Trainer & WriterSocial Media in Recruitment & Job Search

Website: www.WinningImpression.com Email: info@winningimpression.com Phone: +44 7917 880 711

Twitter: https://twitter.com/WinningImpress LinkedIn: http://www.linkedin.com/in/katrinacollier Google+: https://plus.google.com/u/0/

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More tips on the blog: http://www.winningimpression.com/blog/

Thank You!