Post on 07-May-2015
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Andy Mao – Channel Enablement Coordinatorandy@appnovation.com
Jonathan Whang – Lead Developerjonathan@appnovation.com
ACCOMPLISHING YOUR MARKETING GOALS WITH DRUPAL 8
ATLANTA • LONDON • MONTREAL • NEW YORK • SAN FRANCISCO • VANCOUVER
www.appnovation.com
Hannah Corey – Manager of Marketing Programshannah.corey@acquia.com
Kris Vanderwater– Developer Evangelistkris.vanderwater@acquia.com
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Appnovation is one of the world’s TOP OPEN SOURCE DEVELOPMENT SHOPS.
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SERVING GLOBAL ENTITIES AND REACHING THEM AROUND THE WORLD
VANCOUVER OFFICE300-152 West Hastings StVancouver BC, V6B 1G8
ATLANTA OFFICE3414 Peachtree Road, #1600. Atlanta Georgia, 30326-1164
LONDON OFFICEDavidson House, Forbury Square, Reading, RG1 3EU
MONTREAL OFFICE5455 de Gaspe Avenue, #370. Montreal Quebec, H2T 2A3
NEW YORK OFFICE845 Third Avenue,6th Floor, New York,NY 10022
SAN FRANCISCO OFFICE315 Montgomery St. #800 & 900 San Francisco, CA, 94104
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JUST A FEW OF OUR HAPPY CLIENTS
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Appnovation is the only company in the world that is both an Enterprise Select Acquia partner, MuleSoft Partner and a Platinum Alfresco partner. We also provide community support for the HTML5 based SproutCore framework.
OUR PARTNERS
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WEBINAR OUTLINE
How is Drupal 8 Different from Drupal 73 Main Benefits:
① Web Services in Core ② WYSIWYG in Core③ New Functionality
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MOBILE DEVICE USAGE STATS
Example (DrupalCon 2013) 70% say providing optimal experiences across all screens
and devices is still a major challenge 11% believe they are currently “mobile first” organizations 33% chose “responsive design” when asked which ONE
feature they would add to their CMS right now
Why is this important? Marketers can no longer focus on just laptops and
desktops. They must adapt and tailor their content to be more mobile-friendly
This is why Drupal 8 can help Marketers reach their objective
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Web ServicesOverview of Web Services in Core
1
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WEB SERVICES IN CORE
Drupal 7 Services Module & Dependencies Custom Endpoints Entity API
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WEB SERVICES IN CORE
Drupal 8 Native REST handling for content entities
Serialized data objects from Core Native CRUD support for content entities
Config Entities serialized in YML
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WHAT IT MEANS FOR MARKETERS?
Less time writing boilerplate
More time and focus building products
Gives the site a further reach by allowing out of the box compatibility with mobile environments
Most people access the web via smartphone or tablets these days, having Drupal core be compatible out of the box reduces cost to set up a mobile friendly site
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WYSIWYGWhat You See is What You Get, in Core
2
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WYSIWYG IN CORE
What we are used to: Single WYSIWYG contrib module (
https://drupal.org/project/wysiwyg) Compatible with multiple plugin: ckeditor, fckeditor,
jwysiwyg, niceedit, tinymce, yuieditor etc. Highly configurable, each editor can have their own setting Text formats can each have their own editor
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WYSIWYG IN CORE
Some Small Issues: Downloading module, editor plugin library requirements and
configuring everything takes time
Inconsistent behavior when displaying output. Sometimes you don’t get what you see
Image upload support also inconsistent
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WYSIWYG IN CORE
The Changes: Drupal 8 now ships with CKEditor in Core
Pre-configured with 4 text formats (basic, restricted and full HTML)
Updated interface for configuring the editor toolbar
Updated image upload support (ie. Can specify alignment, and size on upload)
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WHAT THIS MEANS FOR MARKETERS?
Easier for non-technical staff to curate content
Saves time on site development setup and choosing from many WYSIWYG options/providers
Unified WYSIWYG interface that everyone can use and become familiar with
Consistent output behavior, works right after Drupal is installed.
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New FunctionalityNew to Drupal 83
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NEW FUNCTIONALITY
In-line Field Editing Gives users the ability to edit nodes from the view page
Can be access restricted by role, out of the box
Clean interface
Works for all content types
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WHAT THIS MEANS FOR MARKETERS?
Easier access to modify content
Reduced clutter of previous Drupal site administrative interface
Ease of use on mobile devices so content can be modified on the fly
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LIVE DRUPAL 8 DEMO
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CONCLUSION
Summarize all the benefits + relate how it can help reach marketing objectives
Drupal 8 will allow you to access a wider market by being able to easily deliver your content to mobile devices (as well as desktop)
Lower cost of development due to functionality supported by Core. This will give you a quicker time to market
Easier Administration will allow your users to easily create and update content, and enable to do so more quickly
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QUESTIONS?
Thank You For Your Participation!
ATLANTA • LONDON • MONTREAL • NEW YORK • SAN FRANCISCO • VANCOUVER
www.appnovation.com
Andy Mao – Channel Enablement Coordinatorandy@appnovation.com
Jonathan Whang – Lead Developerjonathan@appnovation.com
Hannah Corey – Manager of Marketing Programshannah.corey@acquia.com
Kris Vanderwater– Developer Evangelistkris.vanderwater@acquia.com