Post on 17-May-2015
description
A /B testing A /B testing with with
Google OptimizerGoogle OptimizerPresented by
Pete DuMelle PD Design, Inc
Brought to you by Fox Valley Computing Professionals
HTTP://PDDESIGNINC.COM
Fox Valley Computing Professionals
OverviewOverviewWhat is A /B TestingHow to use Google Optomizer
A / B TestingA / B Testing
Google OptimizerGoogle OptimizerFreeWebsite testing and
Optimization toolHelps optimize site design and
contentHelps increase revenue and ROI
How it worksHow it worksDesign two or three different
pagesSign up for an google accountAdd some Jave code to a few of
the pagesLet google track and direct web
trafficYou view the reports
How to set upHow to set upDesign your two or three
webpagesGo to www.google.com/websiteoptimizer
Login with google ID or make an new account
How to set up continueHow to set up continue
How to set up continueHow to set up continue
How to set up continueHow to set up continue
How to set up continueHow to set up continue
ReportingReporting
Plug-Ins for CMSPlug-Ins for CMSDrupal
◦ http://drupal.org/project/google_website_optimizer
WordPress◦ http://websiteoptimizer.contentrobot.com/
Joomla ◦ http://www.compassdesigns.net/joomla-
tutorials/how-to-use-google-web-optimizer-in-joomla
Take alwaysTake alwaysGoogle Optimizer
◦Free◦Easy to setup◦Works with CMS◦Good way to test Designs and
Content ◦Works in combination of Google
Analytics
Pete DuMellePD Design Inc847-768-8495
pdumelle@pddesigninc.comPresentation
http://www.pddesigninc.com/BusinessBuilding.shtml
Articles
http://ezinearticles.com/?expert=Peter_DuMelle
Thank You
Fox Valley Computing Professionals