A B2B guide to using LinkedIn.

Post on 23-Jan-2018

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Transcript of A B2B guide to using LinkedIn.

How to

link-up on LinkedIn.

A B2B guide.

Your business has to

connectwith all the right people.

LinkedIn is the way to

stay in the loop.

It is the most popular social networking site

for the business community.

So

LinkedInfor B2B: why knot?

Sorry, not sorry

for that pun.

Stand by for the eight facts you need to know about the

ties you can make with LinkedIn.

1.

60% of the UK’s

students and workersare on LinkedIn.

So you’re connecting with large numbers of professionals (and potential professionals) at businesses all over the country.

2.

LinkedIn is home to

over a third of the world’s

professionals.

That’s over 450 million people.

Wowsers.

3.

LinkedIn directs traffic to your website more effectively than any other social media platform.

Yes, really.

4.

Half of all users are likely

to buy from a company they

engage with on LinkedIn.

HALF

HALF

5.

LinkedIn is the number-onesocial media platform for B2B

product launches.

NUMEROUNO, BABY.

6.

Almost half of all

LinkedIn members are

in upper-managementpositions.

You’re the boss

You’re the boss

(probably).

7.

25 millionLinkedIn profiles areviewed every day.

That’s a lot of eyesthat could be looking your way.

8.

LinkedIn is used in

over 200 countries.

LinkedIn is used in

over 200 countries.

Making it easy tocreate a global presence.

Start tying connections into your network:

check out our free LinkedIn fact sheet.

What?

You needmore?

LinkedIn is a

free platform…

(And we all like FREE.)

It’s ideal for building

a strong reputation for your brand.

(as well as avoiding a ropey image).

And spot-on for

establishing lucrative connections with

other businesses.

It’s fantastic for

driving traffic to your company websitefrom relevant professionals.

Move on, non-professional time-wasters.

Move on, non-professional time-wasters.

Nothing to see here.

It’s an easy way for people

to recommend youto prospective clients and customers.

Rope in thosenew prospects.

Plus simple additions to your profile generate lots of leads.

Leads thatyou canturn into ties…

It’s the place to B2B.

Start creating a tightly knit network:

discover everything you need to know.

So let’s get cracking on forging the links that matter to your business.

Have a profile that

ropes people in. 1.

Skills can increase trafficby 1,300%.

Skills can increase trafficby 1,300%.

And photos can get you 14 times more views.

I know, right?

Stay ahead of industry trends to make your

business stand-out as a

thought leader.

2.

Join groups, post updates and share interesting links.

Work your presence on

LinkedIn to encourage recommendationsand grow reach.

3.

So, ready to linkup with LinkedIn?

Swing into action to boost your business:

find out all the facts (and vital stats)

Send your knotty B2B social media questions our way.