4 SITE DIGITAL MARKETING PRESENTATION

Kevin Heun, PresidentRon Adelman, Founder

www.4sitedigital.com

info@4sitedigital.com

(866) 462-4030

Technology (Open Source, Conversion Architecture)

Mobile (Over Half of all Searches)

Landing Pages (Basics…. A Call to Action, Keywords)

Search Engine Optimization (SEO=Best ROI)

Paid Search Marketing (A Must, Google Partner)

Email Marketing/CRM (Certified Infusionsoft Partner)

Social Media (Must be Engaged ASAP)

Analytics (Measure Everything)

Webmaster Relationship (Rackspace Hosting providing “Fanatical Support”)

Fundamentals

PHASED LAUNCHES

SCOPE IS WELL DEFINED

WE TAKE CARE OF IT ALL

SIMPLICITY

Our Implementation Journey……

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Begins with choosing the right Technology

Open Source– Flexibility– Portability– Scalability–Mobile

Enterprise Level FunctionalityGlobal Development ResourcesTyping Interface/Drag & Drop Updating

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Mobile Ready Responsive Design

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Mobile

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Mobile Mobile

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The average person looks at their phone 150 times a day, or once every six-and-a-half minutes of every hour

(866) 462-4030

DotNetNuke is a web content management system based on Microsoft .NET and FREE……

open source software that is intended to allow management of websites without much technical knowledge, and to be extensible through a large number of third-party apps

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Consumers spend more than 15 hours per week on mobile research

(866) 462-4030

SEO Critical……..

To design a website that's going to deliver results, you need to know who you're targeting. The design, functionality, and SEO focus should all be dictated by informed research. This should be your first port of call, not an afterthought. If you have this information from the very beginning you can then use in in every aspect of your redesign.

REMOVE BIAS

RECOMMEND VALUABLE KEYWORDS

UNDERSTAND COMPETITORS

SET GOALS INCLUDE SYNONYMS DEFINE BUYER PERSONAS

Our Keyword Research Will:

EXAMPLE SEARCHES LAST MONTH FOR ANTIBODY RESEARCH

What is the value of you being on top of these searches?

(866) 462-4030

Copy on your website, Keyword Richcan produce great traffic rewards

(866) 462-4030

Keywords to Buy, or Write About…

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SEO: Client Results

“We have been working with 4 Site Digital for over two years and we are extremely pleased with the results. Our business has increased by 60% since we have started and it continues to grow on a monthly basis.”– Morey Mayeri, President of Royal Apparel

(866) 462-4030

SEO: Client Results

1 year later 2,500 visitors per month from free searches for products and services

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SEO: eCommerce Client Results

“Our company wide sales almost hit $600K this month which is more than $100K higher than any previous month.”

(866) 462-4030

Where Do We Look Online?

The Golden Triangle

Eye Tracking Study

Determines How Visitors View Web Pages

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Purchase Cycle…..Only 10% Buy On The Same Day They Visit a Website

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Top Factors Influencing Decisions

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Banner Advertising can be VERY TARGETED………..

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Where Do We Click?

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So How Many Visits Can I Expect?

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Why Pay Per Click is the most Effective Advertising of ALL TIME& made GOOGLE…….

Can Control Budget TotallyTargets Can Be Refined Down To Zip CodesDay of the Week or Hour of the Day Can Record Incoming CallsConnect to CRMDetermine “Cost Per Customer Acquisition” then step on the gas!

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Client Result & Case Study……

(866) 462-4030

Close proximity to a business is key to conversions

(866) 462-4030

97% of consumers check email daily83% spend more from businesses they receive information from….

Strong email communications furthersrelationships with your customers….

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Lead Nurturing until the customer is ready to buy is the new normal…..

This is the paradigm shift began years ago change or be changed comes to mind

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Most of the $690 Million Obama Raised online came from eMail Marketing

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Auto-Responders are FUNDIMENTAL

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Sales and Marketing Automation

Networking Done Easy

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Social Media & Social Capital

Brand ManagementInteractingListeningSocial NetworkingVideo DistributionMass Blog Posting Customized Social SiteStatistics/Reporting

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Analytics/Measure Key to Improvements

MeasureConversionsROIGoalsAccountabilityImprovement

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Digital Marketing Roadmap

Access to Google ResearchEnterprise Tools via Open Source PlatformProven Marketing Models

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Lastly, opportunity is genuine $$$

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About 4 SITE DIGITAL

Digital Marketing Agency since 2001 Focus on supporting Small to Medium size companies attracting leads and converting them into customersWe are Savvy Entrepreneurs with Internet Marketing Expertise. 4 Site Digital has done hundreds of projects and addressed business leaders around the Globe on how to capitalize your companies products and services online

(866) 462-4030

EXPERIENCED-SUPPORTIVE-PASSIONATE

Google Partner providing Rackspace Hosting with “Fanatical Support” One Stop Shop….Build, Market, SupportProcess Driven Management StyleCreative Marketing Campaigns “finding the next” our tagline… our passion… First Class Webmaster Services with Infrastructure to match cell phone availability 24/7

(866) 462-4030

THANK YOU….

Questions?

5988 MidRiver Mall Drive Suite 216Saint Charles, MO63304314 315 4658info@4sitedigital.com

4 SITE DIGITAL MARKETING PRESENTATION

Marketing

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