101 Social Media Content Ideas for Business

Post on 29-Nov-2014

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If you've ever struggled to come up with ideas for what to post on social media profiles - Facebook, Twitter, Instagram, etc., this slide deck should be a BIG help. Comment to let me know what you think, and please share it with your friends and colleagues as I think it could become a key resource for brands. The list is also available at http://www.socialmediacontentideas.com/ Thanks! Andrew.

Transcript of 101 Social Media Content Ideas for Business

1. SHARE FEEL-GOOD QUOTES

2. SHARE FAN CONTENT

3. RUN AND PROMOTE CONTESTS

4. CELEBRATE LITTLE-KNOWN “HOLIDAYS”

5. PARTNER WITH WELL-KNOWN PERSONALITIES TO PROMOTE PRODUCTS

6. BE A BEACON OF INSPIRATION

7. USE HUMOR

8. HAVE A FAN OF THE WEEK

9. ASK OPEN QUESTIONS

10. GENERATE BUZZ FOR NEW PRODUCTS

11. MATCH YOUR CONTENT TO THE SEASONS

12. POST LINKS TO USEFUL BLOG POSTS

13. PROMOTE YOUR OTHER SOCIAL PROFILES

14. PROMOTE YOUR OTHER SOCIAL PROFILES

15. ASK CLOSED QUESTIONS (A/B, YES/NO)

16. CELEBRATE BUSINESS GROWTH AND SUCCESS

17. SHARE OFFERS AND PROMOTIONS

18. COMMENT ON RELEVANT, TOPICAL EVENTS

19. PUBLICLY ANNOUNCE CONTEST WINNERS

20. SHARE A PHOTO COLLAGE

21. SHARE A PHOTO COLLAGE

22. SHOW CUSTOMERS USING YOUR PRODUCTS

23. SHOW CUSTOMERS USING YOUR PRODUCTS

24. SHOW CUSTOMERS USING YOUR PRODUCTS

25. “FLASHBACK” TO EVENTS IN YOUR BIZ LIFE

26. HOST “INSTANT WIN”, QUICK-FIRE CONTESTS

27. HOST A VIRTUAL CELEBRATION OR EVENT

28. ASK FANS TO CAPTION A PHOTO

29. SHARE A FACT OR INSIGHT ABOUT YOUR BIZ

30. THEME CONTENT WITH A TOPIC OF THE WEEK

31. SHARE VISUAL DATA AND CHARTS

32. SHOWCASE CONTEST ENTRIES IN A GALLERY

33. ASK USERS TO CONTRIBUTE PHOTOS

34. POST A QUICK QUIZ OR BRAIN TEASER

35. PLAY WITH WORDS AND LANGUAGE

36. TAKE PART IN TRENDING CAMPAIGNS

37. POST A PHOTO OF THE DAY

38. TALK ABOUT YOUR COMPANY’S ROOTS

39. TRY A SIMPLE “LIKE IF…” POST

40. SHARE WHAT INSPIRES YOU

41. ADVERTISE JOB OPENINGS

42. RE-PURPOSE CONTENT FROM OTHER NETWORKS

43. CELEBRATE PUBLIC HOLIDAYS

44. INTERVIEW EXPERTS WITHIN YOUR INDUSTRY

45. ASK YOUR AUDIENCE FOR FEEDBACK

46. HAVE A PRODUCT OF THE WEEK

47. SHOW BEHIND-THE-SCENES AT YOUR OFFICE

47. PROVIDE “LIVE UPDATES” FROM EVENTS

49. TURN BACK TIME (#TBT)

50. SHOW OFF AWARDS AND ACHIEVEMENTS

51. PROMOTE A LIVE STREAM OR WEBINAR

52. SHARE A MINI-INFOGRAPHIC

53. … OR A SNAPSHOT OF A LARGER ONE

54. SHARE COOL LINKS TO CONTENT BY OTHERS

55. INTEGRATE WIDELY POPULAR HASHTAGS

56. SHARE SOMETHING CUTE – AN “AWW” MOMENT

57. ASK YOUR FANS TO GET CREATIVE

58. GIVE SOMETHING AWAY FOR FREE

59. MOTIVATE FANS WITH A MORNING “PICK ME UP”

60. ASK FANS HOW THEY ARE FEELING

61. RUN A POLL TO GAUGE OPINION

62. SHARE A TRENDING MEME

63. OFFER A “PIN FOR LATER” LINK

65. POST SOMETHING VISUALLY ARTISTIC

65. CHALLENGE YOUR FANS TO TAKE A PLEDGE

66. POST SOMETHING SHOCKING

67. SHARE AN EXCLUSIVE COUPON

68. EXPLAIN A PROCESS STEP-BY-STEP

69. USE A DIAGRAM TO EXPLAIN AN IMAGE

70. PROMOTE YOUR EMAIL NEWSLETTER

71. SHARE POST-WORTHY CONTENT FROM FANS

72. SHARE ALT USES (“HACKS” FOR PRODUCTS

73. ASK FANS TO SHARE A STATUS

74. REMIND FANS TO RE-VISIT YOUR PAGE REGULARLY

75. POST A “LIKE FOR” OR “SHARE” FOR POLL

76. SHARE SOME WORDS OF WISDOM

77. ASK FANS TO TAG A FRIEND

78. TAP INTO THE POWER OF NOSTALGIA

79. SHOW THE HUMAN FACES BEHIND YOUR BRAND

80. ASK A “TRUE OR FALSE” QUESTION

81. INVITE FANS TO EXPERIENCE WITH YOU

82. ASK FOR INPUT ON PRODUCT DEVELOPMENT

83. BRING FANS WITH YOU: SHOW THEM YOUR VIEW

84. TELL THE STORY OF A DAY WITH PHOTOS

85. USE CUSTOM-BUILT GRAPHICS FOR AN EDGE

86. TAKE A SELFIE…

87. … AND INVITE FANS TO DO THE SAME

88. TEASE A BIG ANNOUNCEMENT WITH A COUNTDOWN…

89. … AND ASK FANS TO GUESS WHAT IT MIGHT BE!

90. SHARE A CUSTOMER TESTIMONIAL

91. TEASE INFORMATION BEHIND A LINK

92. ANNOUNCE WEBSITE AND BRANDING RE-DESIGNS

93. SHARE A CARTOON STRIP

94. HOST (AND PROMOTE) A TWITTER CHAT

95. SHOUT ABOUT SOMETHING SUPER IMPORTANT

96. CATEGORISE AND BRAND YOUR CONTENT BY TYPE

97. INVITE STAFF TO PROVIDE PERSONAL RECOMMENDATIONS

98. LIVEN UP “BORING” TOPICS BY PAIRING THEM WITH LIGHT-HEARTED STUFF

99. WHEN HICCUPS OCCUR, REASSURE CUSTOMERS

100. CELEBRATE THE WEEKEND WITH #TGIF

101. SHARE (OR CREATE) AN ANIMATED GIF