01656 660877 tell everyone how great you are! · tell everyone how great you are! T hese days it...

Post on 20-Jun-2020

3 views 0 download

Transcript of 01656 660877 tell everyone how great you are! · tell everyone how great you are! T hese days it...

ON PAPER ON SCREEN

www.unitedgraphicdesign.com

tell everyonehow great

you are!

1st Floor | Avon Court | Cowbridge Road |Bridgend | CF31 3SR

01656 660877studio@unitedgraphicdesign.com

DO YOU KNOW YOUR TYPE?Here at UGD Towers we love typography more than we love our Mum. But how well doyou know your type? Below are some everyday fonts that you should recognise.

Simply tell us the name of the fonts below and you could win20% off the design and print of your new newsletter!

WHAT UGD CAN OFFERDESIGNWith over 30 years experience indesigning publications, you can beassured we will deliver the perfectnewsletter for your business, ontime and on point.

PRINTWe offer a full print managementservice alongside our in-housedigital print facilities, meaning wecan handle any quantity, howeverlarge or small.

ONLINE PUBLICATIONSWant to save costs on print? Wantto help the environment? We canoffer e-mail marketing services,securely managing your data withfull performance reports, as well asonline e-books hosted by us orembedded on your website.

DISTRIBUTIONWe can handle your fulfillmentneeds by working closely with ourtrusted mailing house partners.

PICK ‘N’ MIXWe can offer all of the above assingle options, a mix of a few or thewhole package. We tailor ourservices to each client.

Contact UGD now to discussyour publication needs.01656 660877studio@unitedgraphicdesign.com

Send us your answers on e-mail or tweet us:studio@unitedgraphicdesign.com

@WEAREUGD

Good luck! We’ll pick a winner at random and get cracking on your new publication.

this funny face is child’s play!

This Typeface was a real winner in 2012

this font always gets a good reception.

This is a very serious newspaper typeface.

This font was a real winner in 2012

A

B

C

D

UGD ON POINT NEWS 04.14:Layout 1 10/06/2014 12:10 Page 1

ON PAPER ON SCREEN

tell everyonehow great you are!

These days it seems everything related to marketingyour business or organisation is geared towardssocial media such as Facebook, Twitter and

LinkedIn. Although these forms of reaching your lovelyaudience are a lot of fun, and in some cases can be verysuccessful, don’t overlook traditional methods or tools.

A Newsletter has always been a key tool for anorganisation or business to keep your audienceaware of current news, upcoming events and helpfulhints and tips that can benefit them.

Don’t be afraid to blow your own trumpetand tell everyone how great you are!

Newsletters are also a great way to remindyour audience of the services that youoffer and can be used to give

recommendations / testimonials from others orjust to talk about your services or expertise andhow well you deliver.

Use your publication as a loud call to action and use itto direct your clients to your website, social media oreven just as a prompt to give you a bell at the office.

Large businesses and organisations use a regularnewsletter as a vital marketing and information tooland it features as a key element to their marketing mix.

E-mail and E-booksA regular document, whether it’s mailed on a monthly,weekly or quarterly basis can be combined with amarketing campaign or can be used as part ofcustomer evaluation programme or use it to promote acurrent offer in a form of a voucher/coupon.

Having designed your newsletter we can easilyconvert it to an online e-book so all you need to do issend your audience a link. It couldn’t be simpler!

Combine and link with your social media presencewith an electronic version of your newsletter, whichcan also be used as part of a e-mail campaign savingon cost and on the environment by not printing.

Don’t forget to add your publication as a freedownload on your site and make it a regular thing tokeep people coming back, monthly, quarterly or yearly.

Small budgets require clever thinking to deliverinformation to a large audience at a reduced cost.

E-mail newsletters or e-books are a cost effective wayto produce content, saving on printing, posting andmanpower costs.

An important reminder of your greatness on paper OR on screen

some newsletter case studies... You can put your document together yourself inMicrosoft Word or Publisher, but ask yourself thequestion, does this newsletter represent myorganisation in a truly professional manner?

Remember, your newsletter is the voice of theorganisation and needs to reflect your content in acreative and interesting way as well as being clear,concise and eye-catching.

If you have spent valuable time gathering informationand putting content together why go and ruin it all withpoor design!At UGD we can proudly claim to be newsletterspecialists both on paper and on screen! Having worked with clients from the public and privatesector we pride ourselves on the varied number ofpublications we produce. We are also proud toproduce the Business @ Bridgend publication for theBCBC economic development unit.

monthly or quarterly - keep them informed!

Valleys to Coast HousingVoice of Changenewsletter goes outquarterly to 6000tenants homes.

The Grand Pavilion Porthcawl guide to upcoming events - quarterly booklet goes to homes inBridgend and the surrounding areas.

Cardiff Third Sector Councilquarterly tabloid sizebi-lingual newspaper goesto 1000 organisations inthe Cardiff area.

The Bridgend COASTAL Project Pathways seasonal newsletter

UGD ON POINT NEWS 04.14:Layout 1 10/06/2014 12:10 Page 2