Post on 08-Jul-2020
Agenda
• Virtual Programming: National Survey Results
• Outcomes 101
• Developing Outcomes for Virtual Programming
• ALA Public Programs Office
• Covid-19 Online Resources for Libraries
• Wrap up/Questions
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Virtual Programming: National Survey Results
Insights:
• Average of 2 activities
• Libraries adapted quickly
• The most common activities were virtual
Insights:
• Libraries supported their communities through activities ranging from expanding access to services to creating and distributing emergency supplies
Virtual Programming: National Survey Results
Discussion
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What kind of virtual programming is your library offering?
Outcomes 101: What Is An Outcome?
www.projectoutcome.org
• An outcome is a specific benefit from a library program/service that an be quantitative or
qualitative, and is expressed as changes an individual perceives in themselves.
• It answers the question: what good did we do?
• An outcome should be meaningful, achievable, observable, and actionable.
Outcomes 101: Why Measure Outcomes
www.projectoutcome.org
• Libraries need more data and evidence to show their impact
• Opportunities to take action…
✓Communicating value to partners
✓Advocacy
✓Programming improvement
✓Funding requests
✓ Strategic Planning
✓Grant reporting
Outcomes 101: Project Outcome Toolkit
www.projectoutcome.org
• Quick and simple surveys
• Easy-to-use survey management tool
• Ready-made and customizable reports
• Interactive data dashboards
• Resources and training
• Peer discussion board
Outcomes 101: Project Outcome Toolkit
www.projectoutcome.org
• Pre-written templates
• Easy to administer and collect data
• Actionable results intended for action
• Available in English, Spanish & French
Outcomes 101: Project Outcome Toolkit
www.projectoutcome.org
• Create and access surveys (paper/digital)
• Customize program information
• Track attendance and response rates
• Enter response data
• Download raw (CSV) data
• View past surveys
Questions?
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Developing Outcomes for Virtual Programming
www.projectoutcome.org
Benefits Barriers
Tech!
Bandwidth
Attention span
External interruptions
Tech!
Time flexibility
Scheduling flexibility
Live vs. pre-recorded
Discussion
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What are benefits you’ve experienced?
Discussion
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What are barriers you’ve experienced?
Developing Outcomes for Virtual Programming
Step 1:Program Goals
Step 2:Desired Outcomes
Step 3:Outcome Measures
The intended result of the [PROGRAM NAME]
Benefits to the patron based on [PROGRAM GOALS]
Did the [PROGRAM NAME] have a change or effect on [DESIRED OUTCOMES] for the patron or community?
Developing Outcomes for Virtual Programming
www.projectoutcome.org
Step 1:Program Goals
Step 2:Desired Outcomes
Step 3:Outcome Measures
The intended result of Storytime
• Help caregivers build reading skills with their children
Benefits to the patron based on interactive reading skills
• Knowledge/Understanding
Did the Storytime hour help caregivers with reading to their children?
• What new idea did you learn today that could help you read with your children?
Example: Storytime
Developing Outcomes for Virtual Programming
www.projectoutcome.org
Step 1:Program Goals
The intended result of the program
• Education• Skill building• Engagement• Creativity• Entertainment
Special considerations for virtual programming:
• New goals for crisis (e.g. child engagement)
• Have fewer program goals
• Keep program goals short
• Keep goals achievable
Discussion
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Share virtual programming goal(s) in the chat.
Developing Outcomes for Virtual Programming
www.projectoutcome.org
Step 2:Desired Outcomes
Benefits to the patron based on program goals
• Knowledge/Understanding• Confidence• Skills• Attitudes/Opinions• Behaviors/Actions• Status/Condition
Special considerations for virtual programming:
• Focus on only one or two benefits
• Identify benefits based on what you can most
influence
• Share with patrons the intended benefits
Discussion
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Share outcome examples in the chat.
Developing Outcomes for Virtual Programming
www.projectoutcome.org
Step 3:Outcome Measures
Did the program have a change or effect on X for the patron or community?
• Outcome Measure #1• Outcome Measure #2• Outcome Measure #3
Special considerations for virtual programming:
• Focus on the short-term
• Allow time for patrons to share back
• Engage using chat and open-ended questions
• Share examples with participants
Discussion
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Share outcome measure in the chat.
Developing Outcomes for Virtual Programming
www.projectoutcome.org
Step 1:Program Goals
Step 2:Desired Outcomes
Step 3:Outcome Measures
The intended result of the Job Search Session
• Education
• Skill Building
Benefits to the patron based on Education and Skill Building
• Knowledge/Understanding
• Behaviors/Actions
Did the Job Search Workshop improve the job search skills of the patrons who attended?
• What new idea or piece of information have you learned about today?
• During the session, the following actions were suggested. Please share one action you plan to try using what you learned
a) Upload your resume to a job search websiteb) Write a cover letterc) Apply for a job online
Example: Job Search Session
Measuring Outcomes
www.projectoutcome.org
Measurement challenges Solution
Low response rates Communicate the “why” up frontShare survey link during & after End program early
Platform limitations: no email capture Plan to use chat/interaction to measure outcomes
No to time formally survey Incorporate outcome measures into content design (e.g. interactive questions)
Measuring Outcomes
www.projectoutcome.org
Free survey tools
• Project Outcome surveys
• Survey Monkey
• Google Forms
Questions?
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ALA Public Programs Office
http://www.ala.org/aboutala/offices/ppo/
Programming Librarian
Submit programs you are proud of:
https://programminglibrarian.org/submit/
Wrap Up: Reopening
http://www.ala.org/advocacy/planning-reopening-resources
Wrap up: Online Resources for the Field
http://www.ala.org/tools/atoz/pandemic-preparedness http://www.ala.org/pla/issues/covid-19
https://www.imls.gov/coronavirus-covid-19-updateshttps://www.imls.gov/webinars/mitigating-covid-19-when-
managing-paper-based-circulating-and-other-types-collections
Wrap up: Online Resources for the Field
Wrap up: Online Resources for the Field
https://www.oclc.org/en/covid-19.html
Wrap Up: National Survey of Libraries Response to COVID-19
http://www.ala.org/tools/libraries-respond-covid-19-survey
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Questions & Thank You!