Planning for and Analyzing Advertising Media Chapter Thirteen.
Chapter Twelve Traditional Advertising Media. Chapter Twelve Objectives Describe the five major traditional advertising media Discuss out-of-home advertising.
Today’s Topic: Sales & Sales Channels
Today’s Topic: Sales & Sales Channels Designing and Managing the Selling, Implementation and Customer Support Process.
2007 Thomson South-Western Planning for and Analyzing Advertising Media Chapter Thirteen.
2007 Thomson South-Western
