Performance and Risk Management through Social Media Training: SocialShakeUp #EASummit14
Advertising Any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor.
Chapter 13 Advertising, Sales Promotion, and Public Relations.
Kristina Slagle, Robyn S. Wilson, Deborah K. Hersha, and Anne Baird The Ohio State University, School of Environment and Natural Resources.
Steps in Designing IMC Campaign Step 1. Situational analysis: Research & Analysis Step 6. Operational decision-making: tactics Step 3. Setting budget allocations.
Pride’s 2.0 Process