The Company behind the Brand: In Reputation We Trust
Business __marketing__wiley___philip_kotler__marketing_insights_from_a_to_z__2003_
InfoStretch - Business Driven Quality Metrics: Beyond Counting Defects
MAHINDRA & MAHINDRA
Designing & Implementing Branding Strategies
Samsung
walt disney
Portfolio strategy & architecture
Brand integration by Ronald van Haaften
MN AMA Annual Conference-Virtuwell by Heath Partners
The role of marketing in mergers and acquisitions
British Airways Case - Hatch