April 2002
Segmentation & targeting
Lake Effect Snow - Case Study
REGION defined: A region constitutes an area that shares similar characteristics – de Blij.
Segment–1 Ad in London Newspapers, 1900 Men wanted for hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger,
Segment–1 Market Segmentation Market segmentation is the subdividing of a market into distinct subsets of customers. Segments Members are different.
Winter Weather Precipitation Measurements & CoCoRaHS.
Winter Weather Precipitation Measurements & CoCoRaHS
REGION defined:
Segmentation and Targeting Basics Market Definition Segmentation Research and Methods Behavior-Based Segmentation.
Buffalo Surprises with Seeds of Hope
Tracey Road Equipment 35th Anniversary