People Management Practices: PowerPoint Presentation
© Readership Institute Promoting Content Better Stacy Lynch Readership Institute .
© Readership Institute Creating Brand to Grow Readership ASNE Convention April 10, 2002 The Readership Institute: A joint venture of NAA, ASNE and The.
R EADERSHIP I NSTITUTE Media Management Center, Northwestern University PEOPLE MANAGEMENT PRACTICES: Displays to Accompany Survey Findings July, 2000 PEOPLE.
Brand
Welcome To The Jungle
Design. Skim pages for verbal/visual clues Quickly process information Evaluate content in “packages” Are selective in choosing media Today’s Teen Readers: