Marketing Planning & Problem Solving [Dr. Carter; MKTG.490] COMBINED SET OF 2 nd section MARKETING PLANNING TEXT SLIDES.
Chapter 9: Developing Marketing Communications and Influence Strategy The Marketing Plan Handbook Fourth Edition Marian Burk Wood 9-1.
Chapter 1: Marketing Planning: New Urgency, New Possibilities The Marketing Plan Handbook Fourth Edition Marian Burk Wood 1-1.
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