Chapter 1 ppt
Adv 435 ch 1
Marketing: Managing Profitable Customer Relationships
Marketing Is All Around Us. Quick Think How would you define Marketing? Activities that fall under its umbrella.
SERM #38, #40. Marketing Process of developing, promoting, distributing and selling goods and services to satisfy customers’ needs and wants 2 Goods –
Marketing Is All Around Us Chapter 1. Section 1.1- Marketing and the Marketing Concept What You’ll Learn... The meaning of marketing The foundations of.
Marketing. What is Marketing? In your own words, describe what marketing is.
Unit 1, Chapter 2 Basic Marketing Concepts. Unit 1, Chapter 2 Marketing Concept The idea that you must satisfy a customers’ needs and wants in order to.
Jeopardy Personal Selling Marketing Concept Ch. 1 Misc.Job Opps Q$100 Q$200 Q$300 Q$400 Q$500 Q$100 Q$200 Q$300 Q$400 Q$500 FinalFinal Jeopardy Ch. 2.
Marketing 1 An Overview of Marketing. WHAT IS…? MARKETING.
Copyright © 2008 by Nelson, a division of Thomson Canada Limited First Canadian Edition by H. Onur Bodur, Concordia University Student PowerPoint presentations.
WHAT IS SPORTS AND ENTERTAINMENT MARKETING?