Learning & Performance A Presentation to The Sales Institute Jan 27 th 2010 Paul Healy Head of Learning & Development Irish Life & Permanent Group.
See: Chapter 13. Modulation of synaptic transmission: Second messengers. “Principles of Neuroscience” Kandel ER et al 4th edition, 2000, McGraw-Hill Page.
Learning & Memory. Learning and Memory zDefinition and nature of learning zTypes of learning yPavlov’s Classical Conditioning ySkinner’s Operant/ Instrumental.
Learning & Memory. Learning Change in behavior or mental processes due to experience Allows us to adapt to our environment.
THE BIOLOGICAL PERSPECTIVE GENETIC FACTORS THE NERVOUS SYSTEM THE BRAIN THE ENDOCRINE SYSTEM THE NEUROSCIENCE REVOLUTION NEUROPHARMACOLOGY PSYCHONEUROIMMUNOLOGY.