Keller SBM3 01
ppt_ch05 (1)
Chapter 1
International Branding 05.11
23428208-Consumers’-perception-regarding-branded-and-unbranded-grocery-items
Brand management
Top Global Brands
Branding and differentiation
Product Policy & Brand Management
Valuation of Intellectual Property Assets Professor Derek Bosworth Intellectual Property Research Institute of Australia Melbourne University.
