Sdm unit-4
Sales Budget
Marketing Research: Applications. 2 Assessing Market Potential: Sales Forecasting Defining market demand –Demand can be measured at several levels.
Sales management 1
How can companies accurately measure and forecast demand
How can company's accurately measure and forecast demand?
Developing Sales Forecasts. Sales Forecasts Objectives: Objectives: Determining sales force size. Determining sales force size. Designing territories.
Applications of MR
Marketing Research: Applications
