What is web search? Access to “heterogeneous”, distributed information Source of new opportunities in marketing Strains the boundaries of trademark and.
Searching the Web From Chris Manning’s slides for Lecture 8: IIR Chapter 19.
Evaluation of (Search) Results How do we know if our results are any good? Evaluating a search engine Benchmarks Precision and recall Results summaries:
Searching the Web
ITCS 6265 Information Retrieval and Web Mining
Search Engine Optimization
THE EXCELLENCE OF LAVAZZA COFFEE… NOW IN A CAPSULE