Slide 1Copyright © 2004 McGraw-Hill Ryerson Limited Chapter 3 Rational Consumer Choice.
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Chapter Three A Consumer Constrained Choice. © 2007 Pearson Addison-Wesley. All rights reserved.3–2 Consumer Choice In this chapter, we examine four main.
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WHAT YOU WILL LEARN IN THIS CHAPTER chapter: 10 >> Krugman/Wells Economics ©2009 Worth Publishers The Rational Consumer.
Chapter 3 CONSUMER CHOICE. Chapter Outline 4-2 1. Preferences. 2. Utility. 3. Budget Constraint. 4. Constrained Consumer Choice. 5. Behavioral Economics.
CHAPTER 10 The Rational Consumer
