Ch 09 creating brand equity tell and show
Brand equity
Kotler mm 13e_basic_09
Managing Your Brand's Health
Branding from below
Sell your products. Interact with a relevant audience of thousands. Increase brand awareness; bring your brand alive! Launch / showcase new products.
Marketing Management Session 14
Business creating-brand-equity
The Art of Social Networking
Kottler chap 9. john francis lee hok
Branding