C3.5(2) Shaping Public Opinion – The total of opinions held by many people on certain issues – Influences on public opinion Family Friends Teachers Information.
Scare Tactics –presenting an issue in terms of exaggerated threats or dangers.
+ Fallacies of Argument. + Scare Tactics Politicians, advertisers and public figures sometimes peddle their ideas by scaring people and exaggerating possible.
Persuasive Techniques BELL WORK: in your own words, define element. Then, separately, define technique.
Persuasive Techniques