Sample CMA-PDF Presentation

Cloud CMA

COMPARATIVE MARKET ANALYSIS

1812 Rhododendron Dr, Livermore, CA 94551

PREPARED FOR

ClientMARCH 1, 2014

Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | [email protected] |www.HarryKhara.com

03/01/14

Dear Client:

I appreciate the opportunity to share my business plan with you.

In order to inform you about the current happenings in today's market, I have prepared this comparativemarket analysis (CMA) especially for you. There are many properties on the market today, and each hasdifferent amenities, sizes, and values. By reviewing this CMA, you will have the information needed toprice your home in the appropriate range in today's market.

The current real estate market presents a variety of challenges. We are faced with more foreclosuresand short sales than we have seen in a long time. Today's buyers are taking longer to make decisionsand have to make sure they qualify for a loan. These obstacles can make selling a daunting task. Mygoal is to help you overcome these things and sell your home quickly and at a fair market value.

Home buyers always do a lot of comparison shopping. In today's market it is especially important to priceyour home right from the beginning and to get it "show ready". There are many homes available in allprice ranges, but the homes that are priced right and show well are the ones that bring in qualifiedbuyers.

Part of this package includes a detailed copy of my personal marketing plan. We will certainly go overthis in detail so that you feel comfortable to entrust your home sale to me. I am sure that once you reviewthe plan, you will feel very satisfied with me marketing your home.

I look forward to hopefully working with you.

Best Regards,

Harry Khara


INTROCloud CMA

OUR COMPANY

Our company, Intero Real Estate Services, is a multifaceted business that operates with you, thecustomer, at the forefront of our day-to-day operations. We are well known and respected in thecommunity and our philosophies are based on both honesty and integrity. As a client centered business,you will receive personal service and be backed by a reputable company.

We implement multi-level marketing strategies that benefit our clients with every transaction. Our realestate agents have extensive access to information about the communities in which they deal. Thisincludes, but is not limited to: schools, populations, recreation, entertainment, home values, growthpotential and surrounding areas. Many agents live in the areas we serve and therefore can moreaccurately overcome potential obstacles and focus on the unique needs of our clients.

Our commercial division is well-equipped to provide today's growing number of real estate investors withopportunities for both income and commercial properties.

The real estate market is always changing and as a result, our agents regularly attend training sessionsand events to further their knowledge and be sure that they are focusing on current conditions that affecttoday's buyers and sellers. This type of training is imperative if we are to be successful in obtaining topdollar on home sales. Our goal is to make sure that we satisfy the special needs of all of our clients andat the same time make the process and transactions go as smoothly as possible.

Our company is dedicated to maintaining a professional, trustworthy relationship with our clients. Oneway this can be seen is through this Comparative Market Analysis (CMA) which you hold in your hand.This CMA compiles the most current and accurate information relevant to the sale of your home. Seeingthat this is perhaps your most valuable asset, it is imperative that you be equipped with the mostcomplete information possible related to the pricing and marketing of your home.

The Intero StoryIn 2002, Intero Real Estate Services was born in the heartland of innovation: Silicon Valley. We grewfaster than any other real estate company in history and now have 2,000 agents in 60 offices worldwide.We attribute that growth to technology and our passion for serving you.

As the top-selling real estate company in Silicon Valley, our experience means better results. You trustus with the biggest transaction of your life, and we take that trust seriously.

What we've accomplished:

Received the "Best of Silicon Valley" award from readers of the San Jose Mercury News two yearsin a row (2011 & 2012).

Continue to sell more homes in Silicon Valley than any other brokerage.


Put our customers first we successfully distributed for-sale listings to the largest trafficked websites(Google, Yahoo!, Trulia and Zillow) at a time when few brokerage companies were doing this,significantly increasing listing exposure to a wider population of buyers online.

Received the EcoBroker Community Service Award in 2006, highlighting our commitment toenvironmentally friendly real estate practices.

President and CEO Gino Blefari and Chairman Bob Moles received the National Home OwnershipAward by RIS Media for "outstanding achievements among residential real estate's most influentialand charismatic leaders."

Donated more than $2.5 million to children's organizations in our community.

Our vision is to fully embrace the people and communities we serve. We believe that being a greatcompany involves not only serving clients with the best of our abilities, but also serving the agents andemployees who make our company number one.


INTROCloud CMA

WHAT IS A CMA?

No two homes are identical, which is why choosing a sales price or offer price for a home can bechallenging. Thats where the comparable market analysis, or CMA, can be useful.

What is a CMA?The CMA is a side-by-side comparison of homes for sale and homes that have recently sold in the sameneighborhood and price range. This information is further sorted by data fields such as single-family orcondo, number of bedrooms, number of baths, zip codes, and many other factors. Its purpose is to showfair market value, based on what other buyers and sellers have determined through past sales, pendingsales and homes recently put on the market.

How is the CMA created?CMAs are generated by a computer program supplied by your real estate agents multiple listing service(MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers,who pay dues to gain access to the services public and proprietary data, including tax roll information,sold transactions, and listings input by all cooperating MLS members.

Listing agents generate CMAs for their sellers, and buyers agents create them for their buyers so bothsides know what current market conditions are for the homes theyre interested in comparing.

How accurate are CMAs?The CMA is a here-and-now snapshot of the market, based on the most recent data available, but it caninstantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria.Why? The market is constantly changing new listings, pending sales, closed sales, price reductions,and expired listings.

CMAs can vary widely, depending on the knowledge and skill of the person inputting the searchparameters to the software as well as the number and type of data fields that are chosen. That meanssome features may not be included.

As informative as the CMA is, it should only be used as a tool and should not substitute for your realestate professionals knowledge and advice.


INTROCloud CMA

MAP OF ALL LISTINGS

MLS # Status Address Price0 Subject 1812 Rhododendron Dr, Livermore, CA 945511 40603044 S 4421 BUCKSKIN CT $415,0002 40604634 S 2057 BLUEBELL DR $420,0003 40610235 S 1611 BROADMOOR CT $455,0004 40610564 S 5313 LILAC AVE $510,0005 40611619 S 5685 OAKMONT CIR $460,0006 40615930 S 4755 LANTANA AVE $452,5007 40621913 S 1780 HONEYSUCKLE RD $525,0008 40628517 S 5688 CRESTMONT AVE $422,0009 40637006 S 2475 Broadmoor Street $482,000

10 40639106 S 1432 ASTER LANE $451,50011 40599859 S 5823 RUNNING HILLS AVE $375,000


MLS # Status Address Price12 40643981 P 4174 BRISTLECONE WAY $464,950

Status: S = Sold, P = Pending


INTROCloud CMA

SUMMARY OF COMPARABLE PROPERTIES

Sold Listings

Address Beds Baths YrBlt SqFt ListPriceSoldPrice Sold Date

4421 BUCKSKIN CT 3 2/0 1972 1,120 $399,000 $415,000 Mar 29,2013

2057 BLUEBELL DR 4 2/0 1971 1,080 $360,000 $420,000 Mar 29,2013

1611 BROADMOOR CT 3 2/0 1964 1,108 $395,000 $455,000 May 21,2013

5313 LILAC AVE 4 2/0 1971 1,196 $449,000 $510,000 May 24,20135685 OAKMONT CIR 3 2/0 1969 1,046 $459,000 $460,000 Jul 3, 20134755 LANTANA AVE 3 2/0 1966 1,006 $439,900 $452,500 Jul 2, 20131780 HONEYSUCKLERD 3 2/0 1980 1,178 $475,000 $525,000

Aug 15,2013

5688 CRESTMONT AVE 3 2/0 1965 1,006 $398,000 $422,000 Sep 18,2013

2475 Broadmoor Street 3 2/0 1972 1,178 $468,500 $482,000 Dec 23,2013

1432 ASTER LANE 3 2/0 1966 1,006 $439,500 $451,500 Dec 24,20135823 RUNNING HILLSAVE 3 2/0 1966 1,006 $355,000 $375,000 Feb 8, 2013

Averages 1,084 $421,627 $451,636

Pending Listings

Address Beds Baths YrBlt SqFt ListPriceSoldPrice Sold Date

4174 BRISTLECONEWAY 3 2/0 1986 1,110 $464,950

Feb 28,2014

Averages 1,110 $464,950


MLS #40603044

S

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PROPERTY DETAILS

$415,0004421 BUCKSKIN CT, Livermore

Courtesy of Valley BrokersLISTING INFORMATIONMLS#: 40603044 Beds: 3 Sq Ft: 1,120 Sold Date: Mar 29, 2013Status: Sold Baths: 2/0 Year Built: 1972 DOM: 7

FEATURESStyle: Contemporary; Cooling: Central 1 Zone A/C; Heating: Forced Air 1 Zone; Exterior:Stucco; Lot: Corner,Court; Yard: Sprinklers Automatic; Roof: Composition Shingles; Water/Sewer: Sewer System - Private,Water - Public; Flooring: Vinyl,Wall to Wall Carpeting; Garage:Enclosed Garage; Zoning: 1001; Pool: None; Stories: One Story; Fireplaces: 1; Virtual Tour:Link; Lotsize: 6714; Acres: 0.15;

REMARKSGREAT CORNER LOT ON A COURT.POTENTIAL SIDE YARD ACCESS VERY CLEAN 3BEDROOM 2 BATH.BRING YOUR FUSSIEST BUYERS!

Source: BAY EASTInformation is deemed reliable but not guaranteed.


MLS #40603044

S

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LISTING PHOTOS

$415,0004421 BUCKSKIN CT, Livermore


MLS #40604634

S

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PROPERTY DETAILS

$420,0002057 BLUEBELL DR, Livermore

Courtesy of New Leaf RealtyLISTING INFORMATIONMLS#: 40604634 Beds: 4 Sq Ft: 1,080 Sold Date: Mar 29, 2013Status: Sold Baths: 2/0 Year Built: 1971 DOM: 10

FEATURESStyle: Contemporary; Cooling: Central 1 Zone A/C; Heating: Forced Air 1 Zone; Exterior: VinylSiding,Other; Lot: Level,Regular; Yard: Back Yard,Fenced; Roof: Composition Shingles; Water/Sewer: Sewer System - Public,Water - Public; Flooring: Tile,Wall to Wall Carpeting; Garage:Attached Garage,Garage Parking,Side Yard Access; Zoning: 1001; Pool: None; Stories: OneStory; Fireplaces: 1; Lotsize: 7279; Acres: 0.17;

REMARKSTraditional Sale! Fantastic Livermore home! Features remodeled kitchen and baths, landscapedyards, 4 bedrooms, 2 baths. Lovely fireplace and designer touches throughout. Close totransportation, local parks and quaint downtown Livermore. This won't last! Open House Sunday 2/241-4PM

Source: CONTRA COSTAInformation is deemed reliable but not guaranteed.


MLS #40604634

S

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LISTING PHOTOS

$420,0002057 BLUEBELL DR, Livermore


MLS #40610235

S

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PROPERTY DETAILS

$455,0001611 BROADMOOR CT, Livermore

Courtesy of Coldwell BankerLISTING INFORMATIONMLS#: 40610235 Beds: 3 Sq Ft: 1,108 Sold Date: May 21, 2013Status: Sold Baths: 2/0 Year Built: 1964 DOM: 7

FEATURESStyle: Ranch; View: Other; Cooling: Ceiling Fan(s),Central 1 Zone A/C; Heating: Forced Air 1Zone; Exterior: Stucco; Lot: Cul-De-Sac,Level; Yard: Back Yard,Deck(s),Fenced,Front Yard,SideYard; Roof: Composition Shingles; Water/Sewer: Sewer System - Public,Water - Public;Flooring: Linoleum,Tile,Wall to Wall Carpeting; Garage: Attached Garage,Int Access FromGarage,RV/Boat Parking,Side Yard Access; Zoning: 1001; Pool: Hot Tub; Stories: One Story;Fireplaces: 1; Virtual Tour: Link; Lotsize: 7650; Acres: 0.18;

REMARKSBeautifully updated home in desirable cul-de-sac location w/ expansive backyard. Spacious, bright &open floor plan. Side yard access for RV/boat, detached structure for bonus room, crown molding, tilefloors, kitchen w/ gas range & breakfast bar, updated roof & much more! Open House Sun. 4/141-4pm



MLS #40610235

S

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LISTING PHOTOS



MLS #40610235

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MORE LISTING PHOTOS



MLS #40610564

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PROPERTY DETAILS

$510,0005313 LILAC AVE, Livermore

Courtesy of Alain Pinel, REALTORSLISTING INFORMATIONMLS#: 40610564 Beds: 4 Sq Ft: 1,196 Sold Date: May 24, 2013Status: Sold Baths: 2/0 Year Built: 1971 DOM: 7

FEATURESStyle: Contemporary; View: Panoramic; HOA: SPRINGTOWN HOA; HOA Amenities: GolfCourse,Pool; Cooling: Ceiling Fan(s),Central 1 Zone A/C; Heating: Forced Air 1 Zone; Exterior:Stucco; Lot: Premium Lot; Yard: Front Yard,Side Yard; Roof: Composition Shingles; Water/Sewer: Sewer System - Public,Water - Public; Flooring: Laminate,Tile; Garage: AttachedGarage; Zoning: 1009; Pool: Community Fclty; Stories: One Story; Fireplaces: 0; Lotsize:5500; Acres: 0.13;

REMARKSLuxury living at a starter home price. Backs to golf course, crown molding, granite counters, newkitchen cabinets, stainless appliances, dual pane windows, custom closet organizers, laminate andtile flooring, designer int/ext paint, new wood and wrought iron fencing, outdoor fireplace. Must see!



MLS #40611619

S

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PROPERTY DETAILS

$460,0005685 OAKMONT CIR, Livermore

Courtesy of Paragon Group Mortgage Inc.LISTING INFORMATIONMLS#: 40611619 Beds: 3 Sq Ft: 1,046 Sold Date: Jul 3, 2013Status: Sold Baths: 2/0 Year Built: 1969 DOM: 33

FEATURESStyle: Contemporary; View: Other; Cooling: Ceiling Fan(s); Heating: Forced Air 1 Zone;Exterior: Other; Lot: Regular; Yard: Back Yard,Fenced,Front Yard,Sprinklers Automatic; Roof:Composition Shingles; Water/Sewer: Sewer System - Public,Water - Public; Flooring:Laminate,Wall to Wall Carpeting; Garage: Attached Garage,Int Access From Garage; Zoning:1001; Pool: In Ground; Stories: One Story; Fireplaces: 1; Lotsize: 6300; Acres: 0.14;

REMARKSBeautiful Move In Ready 3 Bedroom 2 Bath Home With a Pool! New Interior Paint, New StainlessSteel Appliances, New Floors, New Carpet, New Granite Kitchen Counters,and Fresh Landscaping.Priced to sell Cash, Conventional, FHA, or VA.

Source: CONTRA COSTAInformation is deemed reliable but not guaranteed.


MLS #40611619

S

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LISTING PHOTOS

$460,0005685 OAKMONT CIR, Livermore


MLS #40615930

S

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PROPERTY DETAILS

$452,5004755 LANTANA AVE, Livermore

Courtesy of Coldwell BankerLISTING INFORMATIONMLS#: 40615930 Beds: 3 Sq Ft: 1,006 Sold Date: Jul 2, 2013Status: Sold Baths: 2/0 Year Built: 1966 DOM: 14

FEATURESStyle: Contemporary; View: Other; Cooling: Ceiling Fan(s),Central 1 Zone A/C; Heating: ForcedAir 1 Zone; Exterior: Dual Pane Windows,Stucco,Wood Siding; Lot: Level; Yard: Patio,SideYard,Sprinklers Automatic,Storage; Roof: Composition Shingles; Water/Sewer: Sewer System -Public,Water - Public; Flooring: Tile,Wall to Wall Carpeting; Garage: Attached Garage,Int AccessFrom Garage; Zoning: 1001; Pool: None; Stories: One Story; Fireplaces: 1; Lotsize: 5999;Acres: 0.14;

REMARKSExtremely well maintained,neutral two tone paint,lots of custom woodwork, remodeled kitchen withtwo garden windows,and beautiful tile flooring, both bathrooms updated,newer carpet, roof, AC andcentral heat,dual pane windows,copper plumbing,outstanding private yard with huge redwood trees.



MLS #40615930

S

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LISTING PHOTOS



MLS #40615930

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MORE LISTING PHOTOS



MLS #40621913

S

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PROPERTY DETAILS

$525,0001780 HONEYSUCKLE RD, Livermore

Courtesy of Marinelli Real EstateLISTING INFORMATIONMLS#: 40621913 Beds: 3 Sq Ft: 1,178 Sold Date: Aug 15, 2013Status: Sold Baths: 2/0 Year Built: 1980 DOM: 9

FEATURESStyle: Contemporary; Cooling: Central 1 Zone A/C; Heating: Forced Air 1 Zone; Exterior: DualPane Windows; Lot: Corner,Level; Yard: Fenced; Roof: Composition Shingles; Water/Sewer:Water - Public; Flooring: Laminate,Wall to Wall Carpeting,Wood; Garage: Attached Garage;Zoning: 1001; Pool: None; Stories: One Story; Fireplaces: 1; Builder: Remodeled; Lotsize:8744; Acres: 0.20;

REMARKSOpen Sa/Su 1-4 Sharp remodeled & upgraded home. Big corner lot. Hardwood floors, 2 sinks in re-imagined kitchen. Granite tile counters, extra beverage fridge. Great lighting & lots of built-ins thru-out. Built-in surround sound w/audio equip. & flat-screen included. New copper plumbing both baths.



MLS #40621913

S

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LISTING PHOTOS



MLS #40621913

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MORE LISTING PHOTOS



MLS #40628517

S

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PROPERTY DETAILS

$422,0005688 CRESTMONT AVE, Livermore

Courtesy of Legacy Real Estate & Assoc.LISTING INFORMATIONMLS#: 40628517 Beds: 3 Sq Ft: 1,006 Sold Date: Sep 18, 2013Status: Sold Baths: 2/0 Year Built: 1965 DOM: 6

FEATURESStyle: Contemporary; Cooling: Ceiling Fan(s),Central 1 Zone A/C; Heating: Forced Air 1 Zone;Exterior: Stucco; Lot: Level,Regular,Other; Yard: Back Yard,Fenced,Front Yard,Patio,PatioCovered,Side Yard; Roof: Composition Shingles; Water/Sewer: Water - Public; Flooring:Linoleum,Wall to Wall Carpeting; Garage: Attached Garage,RV/Boat Parking,Side YardAccess,Other; Zoning: 1001; Pool: None; Stories: One Story; Fireplaces: 1; Lotsize: 7525;Acres: 0.17;

REMARKSFeatures 3 beds, 2 baths, has two side yard RV access, bring your vacation toys, plenty of room.Needs updating. Great location, close to schools, open space, wineries and 580 or Vasco.



MLS #40637006

S

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PROPERTY DETAILS

$482,0002475 Broadmoor Street, Livermore

Courtesy of Coldwell BankerLISTING INFORMATIONMLS#: 40637006 Beds: 3 Sq Ft: 1,178 Sold Date: Dec 23, 2013Status: Sold Baths: 2/0 Year Built: 1972 DOM: 12

FEATURESStyle: Ranch; View: Hills; Cooling: Ceiling Fan(s),Central 1 Zone A/C; Heating: Forced Air 1Zone,Gas; Exterior: Stucco; Lot: Corner,Level,Premium Lot; Yard: Back Yard,Fenced,FrontYard,Garden/Play,Patio,Side Yard,Sprinklers Automatic,Sprinklers Front; Roof: CompositionShingles; Water/Sewer: Sewer System - Public,Water - Public; Flooring: Laminate,Tile,Wall toWall Carpeting; Garage: Attached Garage,Int Access From Garage,RV/Boat Parking,Side YardAccess; Pool: None; Stories: One Story; Fireplaces: 1; Virtual Tour: Link; Lotsize: 7918;Acres: 0.18;

REMARKSAdorable home, pergo flooring through entry, living room, dining, kitchen and hallway. Beautifullyremodeled kitchen with classic white cabinets, slab granite counters, upgraded appliances.Remodeled baths. Huge yard, RV side access, room for pool, grassy play area, large patio, view tohills.



MLS #40637006

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LISTING PHOTOS



MLS #40637006

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MORE LISTING PHOTOS



MLS #40639106

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PROPERTY DETAILS

$451,5001432 ASTER LANE, Livermore

Courtesy of Coldwell BankerLISTING INFORMATIONMLS#: 40639106 Beds: 3 Sq Ft: 1,006 Sold Date: Dec 24, 2013Status: Sold Baths: 2/0 Year Built: 1966 DOM: 7

FEATURESStyle: Ranch; Cooling: Central 1 Zone A/C; Heating: Forced Air 1 Zone; Exterior: Stucco; Lot:Level,Regular; Yard: Back Yard,Fenced,Front Yard,Patio,Side Yard,Sprinklers Automatic,SprinklersBack,Sprinklers Front; Roof: Composition Shingles; Water/Sewer: Sewer System - Public,Water -Public; Flooring: Laminate,Linoleum,Wall to Wall Carpeting; Garage: Attached Garage; Zoning:1001; Pool: None; Stories: One Story; Fireplaces: 1; Virtual Tour: Link; Lotsize: 6000;Acres: 0.14;

REMARKSA beautiful single story in the Springtown neighborhood of Livermore. Completely renovated home;New kitchen with black granite counters and soft-close cabinets, New bathrooms, and New flooringthroughout. New Int. & Ext. paint, copper piping, and updated electrical. Move in Ready, a must see!



MLS #40639106

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LISTING PHOTOS



MLS #40639106

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MORE LISTING PHOTOS



MLS #40599859

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PROPERTY DETAILS

$375,0005823 RUNNING HILLS AVE, Livermore

Courtesy of Coldwell BankerLISTING INFORMATIONMLS#: 40599859 Beds: 3 Sq Ft: 1,006 Sold Date: Feb 8, 2013Status: Sold Baths: 2/0 Year Built: 1966 DOM: 7

FEATURESStyle: Ranch; Cooling: Ceiling Fan(s),Central 1 Zone A/C; Heating: Forced Air 1 Zone; Exterior:Stucco; Lot: Regular; Yard: Back Yard,Fenced,Front Yard,Patio; Roof: Metal; Water/Sewer:Sewer System - Public,Water - Public; Flooring: Laminate,Tile; Garage: Attached Garage,SideYard Access; Zoning: 1001; Pool: None; Stories: One Story; Fireplaces: 1; Lotsize: 6300;Acres: 0.14;

REMARKSWelcome home to this remodeled single story home with laminate floors thruout, kitchen w/granitecounters, craftsman style cabinetry, newer appliances and recessed lighting. Both baths have beenremodeled-all new light fixtures-ceiling fans in LR and master-Side yd access-copper plumbing-mustsee.



MLS #40599859

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LISTING PHOTOS

$375,0005823 RUNNING HILLS AVE, Livermore


MLS #40643981

P

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PROPERTY DETAILS

$464,9504174 BRISTLECONE WAY, Livermore

Courtesy of Prudential CA RealtyLISTING INFORMATIONMLS#: 40643981 Beds: 3 Sq Ft: 1,110 Sold Date: Feb 28, 2014Status: Pending Baths: 2/0 Year Built: 1986 DOM: 10

FEATURESStyle: Contemporary; View: Hills; HOA: SPRING VALLEY III; HOA Amenities: Pool,TennisCourt(s),Other; Cooling: Ceiling Fan(s),Central 1 Zone A/C; Heating: Forced Air 1 Zone,Gas;Exterior: Dual Pane Windows,Stucco; Lot: Level,Regular,Zero Lot Line; Yard: BackYard,Fenced,Front Yard,Patio,Sprinklers Automatic,Sprinklers Back,Sprinklers Front,Storage; Roof:Composition Shingles; Water/Sewer: Sewer System - Public,Water - Public; Flooring:Tile,Vinyl,Wall to Wall Carpeting; Garage: Attached Garage; Zoning: 1009; Pool: CommunityFclty; Stories: One Story; Fireplaces: 1; Lotsize: 5712; Acres: 0.13;

REMARKSA nice place to start. Property is clean & in move in condition. Low HOA dues: community pool,basket ball & tennis courts. Sprinklers front & back. New air, garbage disposal, microwave, concretepatio and storage shed.



MLS #40643981

P

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LISTING PHOTOS

$464,9504174 BRISTLECONE WAY, Livermore


ANALYSIS

Sold Listings

Number of listings 11

Lowest price $375,000

Average price $451,636

Highest price $525,000

Avg price per sqft $417

Avg DOM 10

Pending Listings

Number of listings 1

Lowest price $464,950

Average price $464,950

Highest price $464,950

Avg price per sqft $419

Avg DOM 10

Cloud CMA

COMPARABLE PROPERTY STATISTICS


ANALYSISCloud CMA

ONLINE VALUATION ANALYSIS

Sold Listings

Address Sold Date Sold Price Zestimate Difference4421 BUCKSKIN CT Mar 29, 2013 $415,000 $371,801 -10.41%2057 BLUEBELL DR Mar 29, 2013 $420,000 $457,854 9.01%1611 BROADMOOR CT May 21, 2013 $455,000 $463,704 1.91%5313 LILAC AVE May 24, 2013 $510,000 $463,760 -9.07%5685 OAKMONT CIR Jul 3, 2013 $460,000 $414,751 -9.84%4755 LANTANA AVE Jul 2, 2013 $452,500 $438,107 -3.18%1780 HONEYSUCKLE RD Aug 15, 2013 $525,000 $507,926 -3.25%5688 CRESTMONT AVE Sep 18, 2013 $422,000 $396,311 -6.09%2475 Broadmoor Street Dec 23, 2013 $482,000 $447,209 -7.22%1432 ASTER LANE Dec 24, 2013 $451,500 $412,100 -8.73%5823 RUNNING HILLS AVE Feb 8, 2013 $375,000 $368,435 -1.75%

Sold Averages $451,636 $431,087 -4.42%

Pending Listings

Address List Price Zestimate Difference4174 BRISTLECONE WAY $464,950 $425,486 -8.49%

Source: BAY EAST


ANALYSISCloud CMA

SOLD PROPERTY ANALYSIS

Address List Price Sold Price Difference DOM $ per Sqft4421 BUCKSKIN CT $399,000 $415,000 4.01% 7 $3712057 BLUEBELL DR $360,000 $420,000 16.67% 10 $3891611 BROADMOOR CT $395,000 $455,000 15.19% 7 $4115313 LILAC AVE $449,000 $510,000 13.59% 7 $4265685 OAKMONT CIR $459,000 $460,000 0.22% 33 $4404755 LANTANA AVE $439,900 $452,500 2.86% 14 $4501780 HONEYSUCKLE RD $475,000 $525,000 10.53% 9 $4465688 CRESTMONT AVE $398,000 $422,000 6.03% 6 $4192475 Broadmoor Street $468,500 $482,000 2.88% 12 $4091432 ASTER LANE $439,500 $451,500 2.73% 7 $4495823 RUNNING HILLS AVE $355,000 $375,000 5.63% 7 $373

Sold Averages $421,627 $451,636 7.12% 10 $417


ANALYSISCloud CMA

SUGGESTED LIST PRICE

Analysis of the comparable properties suggests a list price of:

$449,500

Here are some other pricing factors to consider:

Low Median Average High Proj. value $/sqftAll listings $375,000 $452,500 $452,746 $525,000 $490,915Active listingsSold listings $375,000 $452,500 $451,636 $525,000 $490,686


INFOCloud CMA

MARKETING ACTION PLAN

Below are a few of the services we can provide as part of the marketing of your home. Before we can getstarted, the first important step is to:

Sign and complete Listing Agreement

First Week Enter listing into the MLS system. Put up "For Sale" yard sign. Install lock box. (optional) Schedule time to shoot property photos. Review showing procedure. Prepare property flyer. Syndicate listing to real estate websites.

Second Week Invite brokers and agents to tour home. Begin agent to agent marketing efforts. Review and update status.

Third Week Hold Open House.

Ongoing activities Show property to potential buyers. Follow-up on Internet leads. Monitor market conditions. Monitor comparable properties for sale. Monitor foreclosures and short sales in market.


INFOCloud CMA

WHY YOU NEED A REAL ESTATE PROFESSIONAL

If youre planning to sell your home, its probably crossed your mind to try to sell it yourself and save thesales commission. But, there are some very good reasons why that would be a mistake.

According to housing industry experts at HomeGain.com and Realtor.org, more homes listed by realestate agents are sold than homes marketed by owners, and they sell more quickly and for more money.

Homes listed by real estate professionals get more exposure and their sellers get more support. Realestate professionals offer many advantages:

Theyre trained and licensed professionals. They have experience in your neighborhood and your market. They have oversight from brokers and state licensing officials. Their job is to advise you the best way to reach your goals. Their continuing education keeps them up-to-date on housing issues. They know how to present your home and deal with buyers. They know how and where to market properties. They know how to overcome typical snags that occur in all real estate transactions and closings. They understand state-required disclosures and look out for your best interests. They understand personal safety and security for your belongings during showings. They know the best resources to make transactions go more smoothly, from bankers to home-

stagers to contractors. They have the most accurate data sources the MLS, the only data repository that has the most up-

to-date listing and sales information. They know how to negotiate. Their job is making real estate transactions successful.

When you market your own home, you have to make the time to do all the jobs a real estate professionalwould do, and youll be competing against other sellers who have real estate professionals by their sides.

If you cant leave work to show your home, or you feel it requires more knowledge and experience thanyou have, you cant go wrong by hiring a well-respected real estate professional.


INFOCloud CMA

INTELLIGENT PRICING AND TIMING

Pricing a home for sale is as much art as science, but there are a few truisms that never change.

Fair market value attracts buyers, overpricing never does. The first two weeks of marketing are crucial. The market never lies, but it can change its mind.

Fair market value is what a willing buyer and a willing seller agree by contract is a fair price for the home.Values can be impacted by a wide range of reasons but the two largest are location and condition.Generally, fair market value can be determined by comparables - other similar homes that have sold orare currently for sale in the same area.

Sellers often view their homes as special which tempts them to put a higher price on the home, believingthey can always come down later, but thats a serious mistake.

Overpricing prevents the very buyers who are eligible to buy the home from ever seeing it. Most buyersshop by price range, and look for the best value in that range.


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INTELLIGENT PRICING AND TIMING

Your best chance of selling your home is in the first two weeks of marketing. Your home is fresh andexciting to buyers and to their agents.

With a sign in the yard, a description in the local Multiple Listing Service, distribution across the Internet,open houses, brokers caravan, ads, and email blasts to your listing agents buyers, your home will getthe greatest flurry of attention and interest in the first two weeks.

If you dont get many showings or offers, youve probably overpriced your home, and its not comparingwell to the competition. Since you cant change the location, youll have to improve the homes conditionor lower the price.

Consult with your agent and ask for feedback. Perhaps you can do a little more to spruce up your homescurb appeal, or perhaps stage the interior to better advantage.

The market can always change its mind and give your home another chance, but by then youve lostprecious time and perhaps allowed a stigma to cloud your homes value.

Intelligent pricing isnt about getting the most for your home its about getting your home sold quickly atfair market value.


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CURB APPEAL, A FIRST IMPRESSION THAT LASTS

First ImpressionsMost buyers form their first impression of your home before they even get out of their cars. This is curbappeal, or the view from the curb that tells the buyer how attractive and well-maintained your home iscompared to other homes. In a competitive market, it takes more than trimming the hedges and plantinga few flowers to create curb appeal.

The exterior of your home must be in pristine condition freshly painted, cleared of clutter, with novisible repairs needed. A broken step, overgrown bush, or abandoned toys in the yard can spoil theappearance and your buyers first impression.

Curb AppealCurb appeal is important because it sets the tone for what the buyer is going to see inside. If the buyerlikes the exterior, he or she will be predisposed to also like the interior and youre that much closer toselling your home. To see what needs to be done to sell your home faster and for a higher price, gooutside, stand on the curb and try to look at your home the way the buyer will.

Walkways/driveways - Make sure walkways are clear of snow, weeds, or debris. Repair or replacecracked steps or pavers. Driveways should also be clear of vehicles, toys and debris. Park cars in thegarage.

Landscaping - Keep your lawn mowed, edged and watered. Prune dead branches and plants. Weedflower beds and replace leggy, thin landscaping with fresh plants and flowers.

Exterior - Replace loose or damaged roof shingles, clean the gutters, and paint and caulk window trimand doors. Repaint the front door an eye-catching color that complements the rest of the exterior.Replace broken windows.

Entry - Power wash siding, brick, windows, and porches. Paint or replace furniture such as rockingchairs or porch swings. Replace mailboxes, light fixtures, door knobs or any other fixture that looks lessthan fresh. Put out a welcoming new floormat.

Some parts of your home may require more work than others, but its well worth it to get buyers eager tosee whats inside.


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SHOWINGS AND OPEN HOUSE CHECKLIST

Once your home goes on the market, real estate agents may call to show your home anytime, day orevening. Keeping your home "showtime" ready can be challenging, especially if you have children andpets.

Showings & Open House checklist Eliminate clutter: Not only is clutter unattractive, its time-consuming to sort through and expensive

for you to move. If you have a lot of stuff, collections, and family mementoes, you would be better offrenting a small storage unit for a few months.

Keep, donate, throw away: Go through your belongings and put them into one of these threebaskets. Youll receive more in tax benefits for your donations than pennies on the dollar at a garagesale. Its faster, more efficient and youll help more people.

Remove temptations: Take valuable jewelry and collectibles to a safety deposit box, a safe, orstore them in a secure location.

Remove breakables: Figurines, china, crystal and other breakables should be packed and putaway in the garage or storage.

Be hospitable: You want your home to look like a home. Stage it to show the possibilities, perhapsset the table, or put a throw on the chair by the fireplace with a bookmarked book on the table.

Have a family plan of action: Sometimes showings arent convenient. You can always refuse ashowing, but do you really want to? If you have a showing with little notice, get the family engaged.Everyone has a basket and picks up glasses, plates, newspapers, or anything left lying about.

Get in the habit: Wash dishes immediately after meals. Clean off countertops. Make beds in themorning. Keep pet toys and beds washed and smelling fresh.

Clean out the garage and attic: Buyers want to see what kind of storage there is.

The Essential Five-minute Clean-up for ShowingsEveryone gets their baskets and cleans up clutter. Check for hazards, like toys left on the floor. Makesure all toys, including bicycles, are put away.

Put pets in daycare, sleep cages or take them with you: In the listing instructions, there shouldbe a warning if there is a big dog on premises. Buyers with allergies also may appreciate knowing inadvance if you have pets.

Turn on lights: Open the drapes, turn on lights so buyers can really see. Give the buyer privacy: The buyer can not come to your home without being accompanied by an

agent. The buyer can assess your home more honestly without your presence.


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MOVING CHECKLIST

Moving to a new home can be an exciting journey. Whether youre changing cities or neighborhoods, amove is not only a change in scenery, its the start of a new chapter in life. Yet, moving can also be verystressful, often seeming like one thing after another has to be done. By finding the right moving serviceand having a good, though flexible, moving plan, most of the common moving headaches can be easilyavoided.

Start planning your moveFinding the best mover for your particular needs and at the right price involves a simple evaluation ofyour needs. Like many service-oriented industries, the moving companies of today have expanded tooffer a wide range of services in order to be competitive. From planning your move, to storing yourthings, to packing and unpacking, to decorating and organizing your belongings in your new home, youcan choose the extent of services you require and have them tailored to suit your moving budget.

Deciding what to pack isnt as simple as it sounds, particularly if youre downsizing, but the amount ofgoods as well as the type of goods youre moving can make a big difference in which mover you chooseand how much youll spend.

A good rule of thumb is to group items into no more than three categories - Keep, Donate, Throw Away.Label your things according to the rooms where theyll be moved bedroom #2, first floor powder bathby stairs, etc. Provide your movers with copies of the floorplan of your new home, so they can movemore efficiently without having to stop and ask you where things go. Lastly, remember that the movers,though they are professionals, will get tired. On the Chicago-based Bernard Movers website, the moversadvise keeping boxes under 50 pounds whenever possible. They also strongly recommend puttingheavier items in smaller boxes to reduce bulkiness, and lighter items in larger boxes with proper labelinglike "topload."

Get referralsAccording to Mayflower.com, one of the nations most recognized movers, finding a good moving servicebegins with asking someone you know - a family member, coworker or a friend about their movingexperiences, good or bad. Who do you know who works with people who frequently move? Your realestate professional can also be an excellent source of information. And if youre being transferred, askyour relocation agent which moving companies their company recommends. Other employees of yourcompany who have preceded your relocation may also be able to suggest a reputable mover.

Large industry organizations such as American Moving and Storage Association have associatemembers listed on their Web sites. These associate moving company members must agree to abide bythe terms of the organization's published tariffs and to participate in the Arbitration Program sponsoredby the organization, which may be positive for consumers. Although the AMSA doesn't recommendmovers, a list of members is posted on the site, along with helpful hints. The AMSA does suggest gettingseveral estimates in order to compare cost and range of services.

Consumer organizations such as the Better Business Bureau can give you additional insights. If thecompany is registered through BBB, then you can find all relevant information from their corporate


address, BBB rating, if there are any complaints against the company, the names of any and allmanagement, and any specific licensing that your state may require. Of course one of the many placesto start looking for your mover is the Internet. Online you can find and compare many moving companiesservices on their websites.

Comparing moversWhen you compare price and service estimates from several moving companies, you will find thatestimates are based on the weight of your household items, the distance they will be moved, and theamount of packing and other services you will require. Be sure to show the estimator every single itemthat will be moved. Find out if your mover accepts credit cards, third-party payments from your company,or whether the mover operates by cash only. Negotiations with your mover should include a clearunderstanding of rates and charges that will apply, the mover's liability for your belongings, pick-up anddelivery schedules, and claims protection. For example, if you decide to pack some of your own things,your mover will not be liable. If your estimate is binding, it will not cover non-itemized items. Non-bindingestimates are not guaranteed rates, and only cover the weight of your shipment, and the cost of themoving services. An estimate still has to be performed before a mover will provide you with a bindingcontract.

If you are moving interstate, you should read and understand all of the information you will receive. Inaddition to brochures explaining their various services, moving companies should give you a copy of aconsumer booklet entitled "Your Rights and Responsibilities When You Move" and information regardingthe mover's participation in a Dispute Settlement Program. Distribution of the consumer booklet and therequirement that movers must offer shippers neutral arbitration as a means of settling disputes that mayarise concerning loss or damage on household goods shipments are requirements of the FederalHighway Administration (FHWA).

Be preparedEven in the most well-planned moves, something can happen. Insurance is crucial. Check with yourhomeowners insurance carrier about coverage for your belongings while moving. Your mover willprovide either released value insurance (about $0.60 per pound of goods lost or damaged, according toNAVL.com) or full replacement value, which you must sign for on your bill of lading. If you are not surehow to estimate the value of your belongings for insurance purposes, your insurance carrier may providesuggestions, such as $10,000 per room or half the value of the new home. Items of special value such asheirlooms, paintings, or collectibles can be insured under separate riders. In the event of damage to anitem, file a claim immediately. Be sure to save the packing materials to show to the adjuster, should therebe any problems.


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FEATURES THAT SELL

According to the National Association of REALTORS latest profile of homebuyers and sellers, buyersplan to occupy their homes for the next 10 years. They want homes that offer the room, flexibility andcomfort they anticipate they will need for a long time. Over three out of four buyers chose a detachedhome, while attached homes - condos and townhomes - were favored by single homebuyers and buyerswithout children.

Buyers TodayThe median-sized existing home purchased in 2010 was built in 1990, with 1,780 square feet, threebedrooms and two bathrooms. Size mattered most, while the home's condition came in a close second.Buyers in multiple surveys expressed concerns over operating costs. They want energy-efficientappliances, windows, water and operating systems. They're also carefully considered commuting coststo jobs, schools and other destinations. Overall, theyre buying smaller homes closer to the inner city.

A study by The National Association of Home Builders found that buyers are interested in saving onsquare footage, but they want a gracious, but casual ambiance. It's likely that new homes by 2015 willreflect buyers' preferences for maximizing square footage with smaller entries, dining rooms and livingrooms, and awarding that square footage to a greater-sized family room and eat-in kitchen.

Must Have Features: A walk-in closet in the master bedroom Separate tub and shower in the master bath A separate laundry room Ceiling fans First-floor master Two-car garage Insulated front door 9-foot ceilings on first level

Buyers want homes that are sustainable and affordable, more than homes that are impressive to others.For that reason, builders predict that homes of the future will continue to be smaller and more energy-efficient, with far better space-planning, storage and utility than existing homes have today.


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NEGOTIATING WITH BUYERS

Sellers today have to do more to attract buyers and offers than ever before. When offers come in,sometimes they are low or have conditions that have to be negotiated. As a seller, you can be proactivebefore the offers come in to make sure negotiations are kept to a minimum and in your favor.

Negotiate by planning aheadBefore you begin negotiations with any buyer, make sure you have the upper hand by removing anysticking points in advance.

Price your home to sell at or below current market comparables and youll more likely receive seriousoffers close to your asking price. Put your home in spotless move-in condition, with no visible repairsneeded. De-clutter your home, deep clean it, paint it and repair it, and keep it show-ready every day itson the market. Get your home inspected so you know where issues are and can correct them before theybecome negotiating points that cost you money.

Buyers respond well to fair pricing and a model home appearance. Your buyer has less to negotiate,and will more likely make an offer closer to asking price.

When the offer comes inBuyers sometimes test sellers with low offers, but dont get upset or discouraged. If the offer is too low,simply have your agent return the offer with a copy of recent comparables to show that your home ispriced fairly at current market value. They will get the message, and either come back with a reasonableoffer, or move on to another home. If the offer is low, but close to what you want, study the termscarefully, adding up possible expenses such as paying the buyers closing costs. Ask for the buyersreasoning behind the offer to give you insight into the buyer's mindset. Could the buyer be trying to buymore house than he or she can afford? Could a change of financing help get closer to your price? Canyou afford to help with the buyer's closing costs if he or she will raise the offer price?

Before you agree, make sure the buyer is preapproved with a lender and working with a real estateprofessional. Serious buyers have access to the same comparables as you do, so a buyer working with areal estate professional is more likely to be preapproved by a lender and informed of current marketconditions. A full price offer doesnt mean negotiations are over. It could signal that the buyer intends tonegotiate a lot of repairs or refurbishing costs during the inspection period. Stay calm and reasonable.

If youve done your homework priced and prepared your home for the highest, best offer, your homewill sell at a fair price.


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ONLINE HOME VALUES AND YOUR HOME

Plenty of sellers have visited online home valuation sites such as Zillow, Trulia, eAppraisal, and othersonly to be shocked at the value of their homes.

Most sellers are pleased when the values appear higher than they expected, but many online valuationscome in far lower.

Online ValuationsEstimating a homes market value is far from an exact science. What these sites attempt to do is providegreater transparency to homebuyers and sellers by making data derived from public records,morepublic. They publish what you paid for your home and how much you pay in taxes. Many havesatellite views so accurate they can spot your cat laying on the front porch.

How do they do it? Home valuation sites contract with major title companies such as First American toobtain county tax roll data. All property is registered with the county for property taxing purposes. Theyalso find ways to become members of local multiple listing services, which are either subsidiaries of realestate associations or owned by local real estate brokers. That way, they have access to listing data.

Between tax roll data and listing data, home valuation sites apply their own secret sauce, or algorithm tocome up with zestimates or approximate values of what homes are worth.

Sometimes the results are spot on, but they can also be terribly inaccurate. First, transaction data has tobe recorded with the county, which could take weeks. But, what alters the algorithm most is thatproperties not currently on the market are included in the data. The algorithms cant possibly showwhether or not a home has been updated, how well its maintained, or esoteric values such as curbappeal and views.

For that reason, online valuations should be used only as one of many tools to estimate a homes value.

Ask your real estate professional for their expert analysisAsk your real estate professional for a comparative market analysis, or CMA. He or she can show youthe most recent listings and sold comparables, accurate to within hours or a few days at most

.


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CMAS VS APPRAISALS

Market ValueEstablishing a homes market value is equally important to buyers, sellers, lenders and real estateprofessionals so that transactions can proceed quickly and efficiently. A real estate professional mayprepare a comparative or comprehensive market analysis (CMA) for their sellers to help them choose alisting price. The CMA includes recently sold homes and homes for sale in the sellers neighborhood thatare most similar to the sellers home in appearance, features, and general price range.

Home ValueAlthough the CMA is used to help determine current market value, it does not establish the sellers homevalue. In fact, the sellers home is typically not even featured in the CMA. The CMA is merely a guide tohelp the seller learn whats happening in their local market, so they can better understand where theirhome fits in term of price ranges, based on location, features and condition. Once the home is listed onthe open market, a buyer makes an offer, usually based in part on a CMA the buyers agent hasprepared. CMAs can help buyers better understand the local market as well as sellers. If the buyer isreceiving financing through a bank, the bank will order an appraisal. Unlike the CMA, a bank appraisal isa professional determination of a homes value. Its performed by a licensed appraiser, using guidelinesestablished by the Federal Housing Finance Agency, which regulates federal housing loan guarantorssuch as FHA, VA and housing loan purchasers Fannie Mae and Freddie Mac.

AppraisalAn appraisal is a comprehensive look at a homes location, condition, and eligibility for federalguarantees. For example, a home that doesnt meet safety requirements such as handrails on steps willnot be eligible for FHA or VA loans until the handrail is installed or repaired. Appraisers use the samedata in their market research to find comparable homes as REALTORS do. They are also members ofthe MLS, but they also have additional guidelines from the bank to follow that minimize risk to the bank.They may take off value for slow-moving markets, or markets with high rates of foreclosures. If prices arefalling, the appraiser takes the number of days a home has been on the market far more conservatively.

When the appraisal is finished, the bank makes the decision to fund the loan, or it may require the sellerto fix certain items and show proof that the repairs have been made before letting the loan proceed. If theloan doesnt meet lending guidelines, the bank will decline the loan. Despite stricter lending andappraisal standards, most buyers loan applications go through to closing nearly 85 percent. Onereason for that is that real estate agents are preparing CMAs that are better tuned to lending standards,for sellers and buyers to better understand not only what the market is doing, but how much lenders arewilling to finance.


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THE VALUE OF YOUR HOME

In a neighborhood of similar homes, why is one worth more than another? Thats the question thatsteased buyers and sellers for ages, but the answer is simple.

Every home is different.When a home is sold, a willing seller and a willing buyer have just announced to the world the value ofthat home. From there, other similar homes are benchmarked, but other factors come into play. The mostimportant are:

Location - The closer a home is to jobs, parks, transportation, schools, and community services, themore desirable it is.

Size - Square footage impacts home values because theyre built using more materials. Larger lot sizesmean more privacy.

Number of bedrooms and baths - Over time, median homes have grown larger. Decades ago,household members shared bedrooms and baths without complaint, but today, families want moreprivacy. The median home purchased today is a three-bedroom, two-bath home.

Features and finishes - Features such as outdoor kitchens and spa baths make a home more luxurious.A home finished with hardwood floors and granite countertops is going to cost more than a home withcarpet and laminate countertops.

Condition - The closer a home is to new construction, the more it will retain its value. Its perceived asmore modern, up to date, and perhaps safer. Homes that are not updated or in poor repair sell for less.Its a good idea for homeowners to keep their homes updated and in top repair.

Curb appeal - From the street, the home looks clean, fresh, and inviting. Fresh landscaping and flowerswont change the size or location, but they certainly add charm.

When two homes are identical in the same neighborhood, a higher price may come down to somethingas simple as views, or paint colors, or the overall taste of the homeowner.

Valuing a home will never be an exact science, but if you buy wisely, keep your home updated and ingood repair, you should recoup most if not all of your investment.


INTRO

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1. Make sure your phone can scan a QRcode with its camera. If you don't alreadyhave one, you can try http://cloudcma.com/qron your phone's browser to download anapp, or do a Google search for the model ofyour phone along with the term "QR reader".

2. Now use that app to scan the QR codeabove.

Harry KharaIntero Real Estate Services

Mobile 510.366.8892E-mail [email protected] www.HarryKhara.comFacebook https://www.facebook.com/realtorharry

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CONTACT ME


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CLIENT TESTIMONIALS

Harry is great! My husband and I were very surprised (and grateful!) at how well our house finding andbuying a house went. Harry helped to find what our family wanted and needed, was perfect on the pricerange, and had us in the house quickly. I have no idea how these negotiations go, but Harry must begood at it, because we got, we can afford it, and we love it! As we went around looking at houses Harrywas straight forward about what repairs would need to be done immediately, in the future, what it wouldcost, etc. He is very knowledgeable about the whole process. He was on time, and very responsive to allour questions, calls, emails, and texts. He is very kind and easy to work with. Two thumbs up!

Sarah Wise

I have known Harry for several years now. He is very professional, thorough and hard-working, and paysattention to all necessary details. At the same time, he takes personal interest and provides genuineguidance as if he were working on his own house. We have always felt free to entrust Harry with ourhouse keys when work was ongoing at our house. He handled everything very well. He is very patientand takes the time to answer questions, explain all details, and do things the right way without cuttingany corners yet in a cost-efficient manner. He truly keeps the client's best interest at heart from thebeginning. I am very happy to recommend Harry to anybody with real estate related needs.

Kant Patel

Buying a house for the first-time buyer is intimidating and overwhelming. Especially when you are pickyabout what you want in a house, on a budget and there is limited inventory. My husband and I werelooking to buy for over a year attending numerous open houses, going through two previous agents andresearching the East Bay extensively. We were pretty frustrated by the time we contacted Harry off areferral from a co-worker. I warned him I was hard to please and would not settle; but he was confidentin his skill and knowledge to guide us to the perfect property. After looking at what seems like a millionhouses in the span of a year, we knew when the right one came along. Once identified, the next difficulttask was the negotiations. Harry did his homework looking at comparables and talking with the listingagent to come up with the offer that won us our perfect house. The actual purchase process wassmooth, he helped us with extra things to make the move in process easier (lining up cleaners andchanging all the door locks, etc) and continues to keep in contact and offer assistance long after his partas an agent was over. He never pressured or pushed us into a house we weren't totally satisfied withand yet achieved success in less than two months. We are so happy with the results and we owe it all toHarry.

Kimberly Suekawa


Comparative Market AnalysisCover LetterResumeOur CompanyWhat is a CMA?Map of All ListingsSummary of Comparable Properties4421 BUCKSKIN CT, LivermoreListing Photos

2057 BLUEBELL DR, LivermoreListing Photos

1611 BROADMOOR CT, LivermoreListing PhotosMore Listing Photos

5313 LILAC AVE, Livermore5685 OAKMONT CIR, LivermoreListing Photos

4755 LANTANA AVE, LivermoreListing PhotosMore Listing Photos

1780 HONEYSUCKLE RD, LivermoreListing PhotosMore Listing Photos

5688 CRESTMONT AVE, Livermore2475 Broadmoor Street, LivermoreListing PhotosMore Listing Photos

1432 ASTER LANE, LivermoreListing PhotosMore Listing Photos

5823 RUNNING HILLS AVE, LivermoreListing Photos

4174 BRISTLECONE WAY, LivermoreListing Photos

Comparable Property StatisticsOnline Valuation AnalysisSold Property AnalysisSuggested List PriceMarketing Action PlanWhy you need a real estate professionalIntelligent Pricing and TimingIntelligent Pricing and TimingCurb Appeal, A First Impression That LastsShowings and Open House ChecklistMoving ChecklistFeatures That SellNegotiating with BuyersOnline Home Values and Your HomeCMAs vs AppraisalsThe Value of Your HomeContact MeClient Testimonials

Sample CMA-PDF Presentation

Documents

Transcript of Sample CMA-PDF Presentation