RFA INTEGRATED DIGITAL PRODUCT CREATION PLATFORM · Integrated Digital Product Creation platform...
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1 #LIVEWORX RFA INTEGRATED DIGITAL PRODUCT CREATION PLATFORM June 2020
Transcript of RFA INTEGRATED DIGITAL PRODUCT CREATION PLATFORM · Integrated Digital Product Creation platform...
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RFA INTEGRATED DIGITAL PRODUCT CREATION PLATFORMJune 2020
LIVEWORX.COM | #LIVEWORX
SPEAKER(s):
SESSION ID:
June 9, 2020
KALYPSO’S INTEGRATED PRODUCT PLATFORM WITH DIGITAL THREAD
RE1784B
Sarah Pierson
Sr. Manager, Kalypso a Rockwell Automation Company
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Power Your Integrated Product Design and Development
Platform with the Connected Digital Thread
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Sarah PiersonSenior ManagerConsumer Practice We are a professional services
firm. We help our clients bring the connected enterprise to life through the digital thread.
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WHAT WE’RE SEEINGCOVID-19 is just the latest trigger for departing from the traditional model
Rising Cost of Production in Asia
Impact of Trade War(s)
Social Unrest in Hong Kong
COVID-19 Coronavirus
• Long analog product development cycles
• Asia-based vendors and factories
• Large production runs
• Orders built to forecasts
• Focus on reduction of landed costs
• Mass-produced products
• Opaque supply chains
• Significant assembly labor
• Limited sustainability and social responsibility lens
Departure FROM: Traditional Product Development Model
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ACCELERATING TO:Integrated Digital Product Development Model
Faster 3D-enabled digital product development cycles
Agile sourcing with differentiated development tracks
Smaller, closer production runs
Consumer-tested forecasts and orders
ROI focused through end of product life
Transparent, smart-connected supply chain
Improved production automation
Mass customized and personalized products
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TO TRANSFORM THEIR END-TO-END PRODUCT DEVELOPMENT CAPABILITIES, PRODUCT LEADERS ARE LEVERAGING FOUR SETS OF TECHNOLOGIES
Digital Product CreationLeveraging digital assets and tools to create, make and sell product –better, faster, cheaper
• 3D Design Tools
• Rendering & Visualization
• Fit, Body Scanning, Avatars
• A/R, V/R
• Generative Design
• Additive Manufacturing
Smart Connected Supply ChainPutting products on the grid to optimize and track their flow from source to consumer
• IOT/RFID enabled products
• IOT / Beacon / enabled stores, facilities, transportation
• Block chain
Advanced AnalyticsHarvesting insights to make better innovation, design, development and sourcing decisions
• Machine Learning / Predictive Analytics
• Voice of the Customer Analytics
• Data Visualization
Foundational Product TechnologyDeploying core applications to facilitate the product development lifecycle & to store/share critical data
• Product Lifecycle Management
• Product Information Management
• Digital Asset Management
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Browzwear
PTC
First Insight
Embodee
INTEGRATED DPC PLATFORM
Material ExchangeR e t a i l C o n n e c t o r
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Brand new product concept
INTEGRATED DPC USE CASE
Product created inBrowzwear
Product tested in First Insight for voice
of consumer feedback
Product renderings used on brand
website for selling
ThingWorxDashboard shows
product development
progress
Carryover product with new fabric and colors
Shops for new fabrics in Material
Exchange
Carryover product gets seasonal
fabric/color update in Orchids
Product renderings used on brand
website for selling
ThingWorx Dashboard shows product
development progress with First Insight results
ThingWorxDashboard shows
product development
progress
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◊ Connect with 300+ materials suppliers
◊ Reduce data entry via integration with FlexPLM
◊ Save design calendar time
◊ Material Exchange Demo
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Brand new product concept
Carryover product with new fabric and colors
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Material Exchange is an online platform that allows
brands, suppliers and manufacturers to connect,
optimize and digitize materials data
SaaS platform enables brand designers, material sourcing
teams and product developers to search, select and view
material suppliers and their digital materials collections,
providing a basis to explore suppliers who meet their
sustainability requirements
Our mission is better supply chain transparency,
sustainability, single source of truth and better line of sight
We are a platform built for the industry. Our advisory board consists of experts
from the worlds of PLM, Materials, Design, Supply Chain and Sustainability.
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MATERIAL EXCHANGE DEMO
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Search, 15000+ materials from 300+ suppliers
Select and manage materials in collaborative way
Trace sustainability, test reports and certificates
Map GS1/Material Exchange
material type data model
to your proprietary data model
Import materials, images
and documents in FlexPLM
library and use for creating
products, 2D/3D designs,
BOMs and tech packs
Material Exchange to
FlexPLM Integration
R e t a i l C o n n e c t o r
Export To FlexPLM
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◊ Leading the apparel industry to a fully digital workflow
◊ Browzwear Demo
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Brand new product concept
Carryover product with new fabric and colors
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CUSTOMER PORTAL SOURCING
DIGITAL WORKFLOW
Proprietary & Confidential © Browzwear 2018 All Rights Reserved
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Proprietary & Confidential © Browzwear 2018 All Rights Reserved
3D IS THE HEART OF THE DIGITAL WORKFLOW
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BROWZWEAR DEMO
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GLOBAL PRESENCE
Israel
R&D
Middle East Sales
Services and Support
Sales, Distribution and
Support Network in
Malaysia, Thailand, China,
Taiwan, India, Germany,
North America and more…
USA
Americas Sales
Services and Support
InternationalHong Kong
Greater China
Services and Support
Amsterdam
Europe Sales
Services and Support
Shanghai
China
Services and Support
Singapore
Headquarters
Asia Sales
Services and Support
QA
7 Global Offices
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◊ ThingWorx Dashboard
◊ ThingWorx Demo
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Brand new product concept
Carryover product with new fabric and colors
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THINGWORX DASHBOARDS PROVIDE AGGREGATE & PRODUCT LEVEL ANALYSIS IN REAL-TIME
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THINGWORX DASHBOARD DEMO
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◊ Bringing voice-of-the-customer and predictive analytics to the product design process
◊ Leverage digital assets to drive higher new product success rates
◊ First Insight demo
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Brand new product concept
Carryover product with new fabric and colors
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FIRST INSIGHT PLATFORM APPROACHD I G I T A L T E S T I N G & V O I C E O F C U S T O M E R A C R O S S N E W P R O D U C T L I F E C Y C L E
A N A L Y T I C SE N G I N E
I N S I G H T S U I T ER E S U LT S
R O L E S & D E C I S I O N S
N E W P R O D U C T S
D E S I G N :Attributes, Patterns, Colors
M E R C H A N D I S I N G :Product Selection & Pricing
P L A N N I N G :Buy Quantity
M A R K E T I N G / S A L E S :
Targeted Marketing
I N S I G H T / A N A LY T I C S :Segmentation & Aggregated Data
A P P L I C A T I O N S
P O O R P E R F O R M E R S
T O P P E R F O R M E R S
24-48 HOURS
C O N S U M E RE N G A G E M E N T
G AM E
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FIRST INSIGHT DEMO
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FIRST INSIGHT RESULTS
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OUR RESULTS
D E S I G N
5-20% Reduction in Sample Costs
30-80% Improvement in Product Success Rates
M E R C H A N D I S I N G
7-15% Reductions in Inventory & Store Test Costs
P L A N N I N G / S U P P LY C H A I N
8-12% Increase in Sell-in and Conversions
M A R K E T I N G / S A L E S
Actionable, Segmented Data in 24-48 Hours
I N S I G H T S / A N A LY T I C S
3-9% Gross Profit Gains
F I N A N C E
©2020 - Confidential
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THINGWORX DASHBOARD DEMO
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◊ Leverage existing 3D models to generate web based, on demand color and fabric visualizations
◊ Create a wide variety of product variants and high-quality renderings for use across any point of presence
◊ Orchids Demo
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Carryover product with new fabric and colors
Brand new product concept
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Who are we?
Embodee has been delivering high-end solutions to major online retailers since 2008
For years we have been the industry leader in extensive
but easy-to-navigate customization solutions
In 2020, we will launch a first of its kind platform:
A SaaS platform serving the fashion industry’s need to:◊ Accelerate product development
◊ Reduce costs
◊ Sell better with easy sharing
◊ Collaborate
◊ Easily publish digital product assets for both inline and custom products
Rapid, fully digital assortment and image creation!
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ORCHIDS BY EMBODEE DEMO
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Hosted CAD models
from leading 3D authoring software + accompanying assets
such as materials and colors
Product Design
& Collaboration
Embedded and interactive based
product design & variant creation
Product review, collaboration,
sharing and approval
Sync Refined 3D Assets +
Product Options
3D Assets +
Asset Library
Hi Res Renders
Inline and custom product experiences for any eComm platform
Web Based SaaS Solution
Product
option
setup
Lookdev: tuning
materials and
colors
Variant
creation
Assortments /
Line Planning
High res
rendering
Versioning
Orchids Configurator(Orchids Into Customer eComm)
3D Auth PLM Delivery
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THINGWORX DASHBOARD DEMO
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FIRST INSIGHT RESULTS DEMO
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◊ Leverage 3D Assets for Selling
◊ Webstore Demo
BRAND WEBSITE
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Carryover product with new fabric and colors
Brand new product concept
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WEBSTORE DEMO
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◊ ThingWorx Retail Connector
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Carryover product with new fabric and colors
Brand new product concept
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WHAT IS THE THINGWORX RETAIL CONNECTOR?
Leverages the latest IoT capabilities to connect to your global business systems and tap into those systems to view the data models.
It has the ability to map the data (objects, elements and attributes) from one enterprise system to another (e.g. PLM > ERP) and supports the triggering of data exchange per the defined mapping model.
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BRANDS AND RETAILERS:
• All interactions and transformations are logged, traceable and reportable
• Map data by visually defining validation rules, transformations, and mappings:
• Script to enable more complex transformations/orchestrations
• Broadcast data from one system/message to multiple consumers
Configurable web-services based connector architecture leveraging PTC’s ThingWorx IoT platform.
Integrates FlexPLM with extended enterprise systems:
• Multiple systems – FlexPLM, ERP, Planning and others
• Multiple protocols and data formats – HTTP/s, FTP, REST, SOAP, JSON, CSV, XML
Decrease Implementation and Upgrade Costs. Reduce Project Risk
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PTC’S THINGWORX RETAIL CONNECTOR
Improves operational agility by seamlessly integrating your enterprise systems and data:
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TRANSFORM YOUR INTEGRATED DPC PLATFORM
Power your End-to-End Product story by leveraging digital product assets
Digital Showroom
ERP
Advanced Analytics
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Build what is possible today, together.
Office and collaboration space for our people, partners and clients
Comprehensive services that deliver the digital value chain
Showcase for equipment, technology and integrated digital product creation solutions
Portland, Oregon
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KEY TAKEAWAYS
Integrated Digital Product Creation platform accelerates development timelines, reduces cost and waste, and supports data-based decision making.
Kalypso can help you visualize an Integrated DPC platform and how it can function in your organization.
FlexPLM is the foundationthat connects digital solutions to power your end-to-end product story with a digital thread.
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Lena LimBrowzwear
Yoram BurgEmbodee
Chad EllisMaterial Exchange
Brad ThomasPTC – Retail/ThingWorx
Brion CarrollPTC – Retail
Tim AndreaeFirst Insight
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