Presentation Lazada April
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Transcript of Presentation Lazada April
2014
#1 E-Commerce in Indonesia
Lazada is backed by Rocket Internet, eCommerceexpert company, and secured a recent investment
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Indonesia
Malaysia
Philippines
Vietnam
Thailand
Singapore
The Lazada Group -Southeast Asia’s largest eCommerce Company
Join Indonesia’s #1 Online Shopping Mall
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Showcase your brands to 400,000+ daily visitors
Lazada Indonesia: 1.4 million+ Facebook fans
Lazada Indonesia: 25,000 Twitter follower
Alexa Top 20 localized site in Indonesia
Most trusted shopping website for customers
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1,500,000 Daily Visitors
900,000 Daily Visitors
120,000 Daily SMSs
188,000,000 Daily Viewers
400,000 Daily Visitors
Key Partnersships
Selling on Lazada is like having hundreds of storesacross the country
18%11%
Jakarta
28%
1%
6%
5%
25%6%
Marketplace model benefits to you
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Creating own content and provide own picture to attract visitor.
Set your own price to catch visitor.
Maintain and take care products on your own warehouse.
You decide how to do the delivery (own courier applied for bulky items)
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Flexible to edit/update item
on website anytime you want.
Lowest commission
margins.
Weekly payment cycle.
Marketplace model benefits you
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Use LazadaNewsletters to reach 450,000+
subsribers
Social media campaigns on
Facebook, Twitter, Line,
Kakaotalk
Home page & category page
banners
Exclusive Brand stores
Promotion of products on
Special Discounts
How do we promote your products
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Generated IDR
2.8Billion/month
300 SKU’s within one
month
Best price positioning Maintain inventory
Key Success with Lazada
Success Story “Indokom”
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Generated IDR
0.5Billion/ in 10days
Top selling 50SKU’s
Best price positioning
Maintain inventory
Key Success with Lazada
Success Story “Good Guys”
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Automotive 8%
Cameras Accessories 2%
Bridge (Advanced Point & Shoot) 2%
Camcorder 3%
DSLR/SLR 1%
Instant Camera 3%
Mirrorless 1.5%
Other Cameras 5%
Point & Shoot (Plain Digital) 3%
Computers & Laptops
Computer Accessories 3%
Desktop Computers 1.5%
Laptops 0.5%
Network Components 3%
Office Supplies 3%
Projectors 3%
Tablet Accessories 3%
Tablets 2%
Consumer Electronics
Audio 3%
Gadgets 3%
Gaming 3%
TV & Video 3%
Fashion & Accessories 8%
Health & Beauty 6%
Home & Living 6%
Large Home Appliances 3%
Home Appliances 5%
Mobile & Tablets
Mobile Accessories 8%
Mobiles 1.5%
Tablet Accessories 8%
Tablets 2%
Sports & Music 8%
Toys ,Kids& Babies- babies 1%
Toys ,Kids& Babies- Kids 6%
Travel & Luggage 8%
+ 1.30% online payment processing charges
Commission Structure Easy - Transparent - Fair
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Zone Region Customer Seller
Zone 1 Jabodetabek Always free Pays always
Zone 2Sumatra, Java (excluding Jabodetabek), Bali, NTB
Seller decides who pays (see next page for average shipping costs)
Zone 3Kalimantan, NTT,Sulawesi, Maluku,
PapuaPays always Always free
Cost per kg
Rp 8,000
Rp 34,739 avg
Free for seller
Lazada Shipping Policy
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Deposit is required from suppliers Rp 500,000 (from 1st invoice). It will be used for penalty payment if suppliers don’t have the revenue after next period (refundable).
Supplier ship to JNE / RPX max within 48 hours. If it’s more than 48 hours and found not recorded as ‘shipped’ on seller center portal, Ops team will cancel the order and giving the penalty to the supplier, 100k / item (it will convert to voucher and given to the customer as a ‘complement’) and marketplace commission still applied.
Suppliers put inside label and own invoice inside the box (provided on seller center portal).
Shipping fee for return /cancel order will be charged to the supplier.
For payment with bank transfer and credit card, notification sent after verified by Lazada’s finance.
Important to Know !!!
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Choose your category and start doing business with us!
Large assortment to meet all customer needs
Customer Orders
Online Store Your StoreCourier Partner
CustomerOrder
How Lazada Marketplace Works
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Professional Supporting
Team
Merchant Acquisition:
Know How about Lazada Marketplace
Onboarding Team:
Make your Shop become Live
Partner Support Team:
General Problem Solver
Key Account Management:
Promotion and Increase your Sales
The 4 Teams will work Hand by Hand with You.. Because they know You are IMPORTANT..!!!
How Lazada Marketplace Works
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• You have dedicated teams for all questions. Just drop an email or call.
• We will support you through the entire onboarding process and afterwards with our team of experienced online selling experts
• Partner Support Center
• Phone: 021 – 2949 0239 ext. 1674, 1675, 1676
• Email & Skype: [email protected]
You matter the most to us and you can always contact us