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How to REACT ?

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ABOUT THE SPEAKER

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performing compared to other countries?

How is

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”We are sure, that we can take the Scandinavian market

as fast as previous markets.”

- 13th Mar 2012, Robert Genz, Founder of Zalando Source: kaleva.fi

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”We aim to become the most used travel search

engine in Finland.”

- 28th of Jun 2012, Director Melanko, Momondo Source: 3t.fi

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”Finland’s biggest internet shoe

store"

9 Source: okv.fi

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Q: ”Which Nordic startups are doing more than

$10m in revenue?”

- Quora

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(Your) competition sleep!

Are you using

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in your business ?

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WHY BOTHER? Digital leaders: - are 26% more profitable - generate 9% more revenue - have 12% higher market valuation

Source:

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Source:

BEGINNERS = unaware of opportunities CONSERVATIVES = vision, slow & no investments FASHIONISTAS = sexy tech, but no vision DIGIRATI = vision & engagement & investments

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Source:

Digital maturity matters in every industry

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Source:

Internet

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of 2013

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This is it. The next big bang.

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PC vs Smartphones = no brainer

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Already 12%. And growing fast!

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Sure, there are loads of other stuff on the radar.

- HTML5, responsive design - Sensory devices, wearable electronics - Augmented reality - Bio ID - Mobile payment - Cloud OS - Big data, data vizualization - Social advertizing - More locationing (SoLoMo) - Targeted marketing - More gamification - More apps ….

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But how many can be traced back to mobility?

HTML5, responsive design Sensory devices, wearable electronics Augmented reality Bio ID Mobile payment Social advertizing More locationing (SoLoMo) Targeted marketing More gamification More apps ….

So my advice to you is

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Do mobile. Right now.

(So your biz won’t end up like this.)

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transforms your organization to

a take full advantage of internet solutions.

Please share this presentation.

Wanna know more? facebook.com/sofokus twitter.com/teemumalinen twitter.com/sofokus sofokus.com/blogi

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Thank You !

shall rise again.