ALIBABA DREAM TRIP E-BUSINESS CASE STUDY - ITS · ALIBABA DREAM TRIP E-BUSINESS CASE STUDY...

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ALIBABA DREAM TRIP E - BUSINESS CASE STUDY Exploring e-Commerce Learning Opportunities at the City of Innovation and Vitality - Hangzhou

Transcript of ALIBABA DREAM TRIP E-BUSINESS CASE STUDY - ITS · ALIBABA DREAM TRIP E-BUSINESS CASE STUDY...

Page 1: ALIBABA DREAM TRIP E-BUSINESS CASE STUDY - ITS · ALIBABA DREAM TRIP E-BUSINESS CASE STUDY Exploring e-Commerce Learning Opportunities at the City of Innovation and Vitality - Hangzhou

ALIBABA DREAM TRIP

E-BUSINESS CASE STUDYExploring e-Commerce Learning Opportunities at the City of Innovation and Vitality - Hangzhou

Page 2: ALIBABA DREAM TRIP E-BUSINESS CASE STUDY - ITS · ALIBABA DREAM TRIP E-BUSINESS CASE STUDY Exploring e-Commerce Learning Opportunities at the City of Innovation and Vitality - Hangzhou

1. Do you want to reach one of the largest B2B & B2C platforms?

2. Do you want to know better about Alibaba Business Model anddiscover the secret of Alibaba Management?

3. Do you want to get different ideas for future business?

4. Do you want to gain more business resources?

5. Do you want to explore various e-Commerce opportunities?

If your answers are all YES to the above questions, this is a program foryou. Alibaba.com and ITS Management Sdn Bhd (Malaysia) areexcited to offer you the most exclusive learning trip to Alibaba HQ inHangzhou, China!

Malaysia SMEs are invited to the head office of Alibaba for acomprehensive 4-day case-study training workshop on e-Commerce.The program goes in-line with the Malaysian government’s initiative onpromoting the e-business development.

Thru this intensive business case-study trip, you will achieve all thesegoals:

• to learn Alibaba history, culture as well as current and future development

• to understand Alibaba B2B and B2C platforms - introduction and strategic applications

• to study traditional business transformation thru innovation and e-platform

• to appreciate successful e-business models in China thru site-visits and sharing sessions by industry leaders

I N T R O D U C T I O N

O B J E C T I V E S

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Explore Alibaba

Opening ceremony

Alibaba culture

Alibaba management

Alibaba business introduction

Solutions for Business to Business

Success story sharing sessions &

corp site visits

Making the transformation from

traditional outlets to e-Commerce

Operating B2B e-Commerce

Platform

Building Your Business through e-

Commerce

• Trends for cross-board business

• Business case study –

“A Proposal for Future Traders”

• Internet industry insights

Solutions for Exporting to China and

B2C Market

• Operating online Taobao, Tmall,

Lazada platforms

• Regulations and rules for

penetrating the Chinese market

• Buyers live broadcast (After Trip)

• Buyer contacts (After Trip)

Optional Visits

• Tai Chi Zen house

• China (Hangzhou) Cross-border E-

commerce Comprehensive Pilot

Area

• Dream town

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DURATION OF STAY

5 Days 4 Nights

TRAINING SCHEDULE

8 January 2018 – 11 January 2018 (Mon – Thu)

VENUE

Hangzhou, China

FEE STRUCTURE

RM10,000 / pax (GST Inclusive)

Fee covers training materials, 4 nights hotel accommodation*, transportation in

Hangzhou, meals & certificate.* Twin Sharing (single occupancy can be arranged upon request. Additional charges will be imposed.)

RECOMMENDED FLIGHT INFORMATION

AirAsia (Direct flight to Hangzhou) D7 302 Depart 08/01/2018: 08:10am (KUL) – 13:10pm (HGH) D7 303 Return 12/01/2018: 14:25pm (HGH) – 19:35pm(KUL)

REGISTRATION METHOD

Download the registration form via www.its1998.com/alibaba

REGISTRATION DEADLINE

1 December 2017, 5pm

REMARK

Program fee, daily allowance & airfare are HRDF claimable (Subjectto PSMB’s approval - T&C applied)

C O U R S E D E T A I L S

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Please take note that the above proposed itinerary is only served as a

guideline. The smooth flows of the programmes are depending on

selected venues, weather conditions, participants’ commitments,

punctuality and discipline. The organizer has the right to amend or

change the pre-planned itinerary as it deems fits.

DAY TIME REMARKS

Day 1

Hotel

酒店

01.00pm – 04.30pmPick Up from Airport to Hotel & Hotel Check In

机场接机和入住酒店

04.45pmGather at Hotel Lobby

集合

05.00pm – 06.30pmDinner

晚餐

06.30pm – 09.00pmOpening Ceremony

开营仪式

Day 2

BinjiangCampus

滨江园区

07.30am – 08.30amBreakfast

早餐

08.30amGather at Hotel Lobby

集合

08.45am – 09.15amAlibaba Binjiang Campus Visit

参观阿里巴巴滨江园区

09.30am – 11.30amTopic 1: Understanding Alibaba Culture

阿里巴巴文化

12.00pm – 01.00pmLunch

午餐

01.00pm – 03.00pmTopic 2: New Trend of Cross Boarder e-Commerce

跨境电商趋势

03.15pm – 05.15pmTopic 3: Sourcing Potential Buyers thru Alibaba.com

如何通过Alibaba.com寻找买家

05.20pm – 06.00pmTopic 4: Introduction to Alibaba.com GGS

平台介绍

06.00pm – 07.30pmDinner

晚餐

Day 3

Taichi Zen House

太极禅院

Xixi Campus

西溪园区

07.30am – 08.30amBreakfast

早餐

08.30amGather at Hotel Lobby

集合

09.30am – 11.15amVisit to Taichi Zen House

太极禅院参观

11.15am – 01.00pmLunch

午餐

01.00pm – 01.30pmAlibaba Xixi Campus Visit

参观阿里巴巴西溪园区

01.30pm – 03.00pmTopic 5: Introduction to B2C Platform – Taobao, Tmall, Tmall Global

如何入驻淘宝天猫

03.15pm – 04.45pmTopic 6: B2C - Solutions for Penetrating the Chinese Market

如何通过电商进入中国市场

05.00pm – 06.00pmTopic 7: Big Data for Business Growth – Aliyun

如何通过大数据支撑业务增长

06.00pm – 07.00pmDinner

晚餐

07.00pm – 09.00pmGroup Assignment & Discussion

案列研究分析

Day 4

BinjiangCampus

滨江园区

07.30am – 08.30amBreakfast

早餐

08:30am Gather at Hotel Lobby

集合

09.30am – 11.30amTopic 8: New Direction of the Internet – The Future Is Now

互联网+未来已来

11.30am – 12.30pmLunch

午餐

01.30pm – 02.30pmVisit to Cross Border Warehouse

参观下沙保税仓

03.00pm – 04.30pmTopic 9: Understanding Alibaba Business & Eco-system Map

阿里巴巴业务

04.30pm – 05.30pmDebriefing & Graduation Ceremony

毕业典礼

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Possesses 17 years of practical e-commerce experience and

started sharing his experience of e-commerce since 2012. Currently

he uses Alibaba.com as one of his online business platforms and

has over 50000 Audience in China.

STEVEN ZHENGInvited Speaker

DARREN WUInvited Speaker

CHADInvited Speaker

Started an online business with Alibaba 8 years ago. He uses only online

promotion for his business. He has excellent skills of operating Alibaba.com

account. 100% revenue is from online, 60% is from B2B website,

Alibaba.com.

Joined one of the largest Tmall Partner companies in the online industry. He

assisted over 10 Global brands entering into China market successfully as

Senior Business Development Manager.

He founded Brand Top in 2017 to serve more and more small-mid size

global brands by providing end to end service to help his clients in

expending China market.

The program will be facilitated by Alibaba internaltrainers, senior managers and invited industry leaders.

The organiser reserves the right to appoint any speakers. Please contact the local organiser for the latest program agenda.

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ALIBABA DREAM TRIP PARTNER

ITS Management Sdn. Bhd. Tel: 06-3350619 / 012-6062738 | Fax: 06-3362873Email: [email protected]

Website: www.its.1998.com/alibaba MY ITS