www.cvilletomorrow.org
Charlottesville Tomorrow
May 7, 2009Charlottesville Tomorrow : An Advocate For Our Future. Today. 2
About Charlottesville Tomorrow
MissionTo inform and engage the public by providing
clear, non-partisan information and research on land use, transportation, and community design issues with the confidence an informed public will make decisions that will protect and build
upon the distinctive character of the Charlottesville-Albemarle area.
October 2, 2007Charlottesville Tomorrow : An Advocate For Our Future. Today. 3
Why is Charlottesville Tomorrow so important ?
Charlottesville Tomorrow’s core values
I. Non-partisan and objective
II. We respect the unique character of the Charlottesville-Albemarle community
III. We trust an engaged citizenry to make informed decisions for community
IV. Democratic process works best with open government and transparency
V. Cooperation and mutual understanding between Charlottesville, Albemarle & UVA
May 7, 2009Charlottesville Tomorrow : An Advocate For Our Future. Today. 4
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Charlottesville Tomorrow in action
• Information sharing• Local election coverage• Research on the issues the
public cares about• Community engagement
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Innovative use of technology
ANEW
MEDIANews
Center
May 7, 2009Charlottesville Tomorrow : An Advocate For Our Future. Today. 7
Election Watch 2009
Introducing cvillepedia.org
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Our community encyclopedia
May 7, 2009Charlottesville Tomorrow : An Advocate For Our Future. Today. 9
October 2, 2007Charlottesville Tomorrow : An Advocate For Our Future. Today. 10
Become an advocate for quality growth
YOU!sign-up today
October 2, 2007Charlottesville Tomorrow : An Advocate For Our Future. Today. 11
Questions?
May 1, 2008 : Board MeetingCharlottesville Tomorrow : An Advocate For Our Future. Today. 12
E-Mail Newsletter Performance
May 1, 2008 : Board MeetingCharlottesville Tomorrow : An Advocate For Our Future. Today. 13
A commercial tax base comparison
October 2, 2007Charlottesville Tomorrow : An Advocate For Our Future. Today. 14
Our hypothesis and cycle of activity
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Research & Community Engagement
Research - Knowledge We do our homework on
growth and development We are a trusted source of
comprehensive information for public and media
We go to lots of public meetings for you
We survey public opinion We have the experience to
bring the most important news to the community
Engagement Use our website / blog to
reach thousands of people cost effectively
Use e-mail action alerts Regular radio show on
WINA with Coy Barefoot A very popular community
calendar targeted to the most important growth and development events
Audio and video as a draw
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We reach out with targeted messages
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Survey Report
Our 2007 research project
Four voter focus groups
1,045 votersinterviewed
Media engagement…
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Our hypothesis and cycle of activity
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