WhatsApp’s blog:The telling diary of a $16 billion startup(and what we can learn from it)
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
Andre F. BourqueManaging Editor, Technorati
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
September 12, 2009
Company responds to users leaving BlackBerry for Apple and Android smartphones
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
January 28, 2010
“It’s broken, we’re fixing it, and keeping you informed…”
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
April 3, 2010
Calling all users: We’d love to have you beta test us!
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
September 19, 2010
Seeing a need for international adoption, WhatsApp removes itself from AppWorld distribution.
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
February 22, 2011
Aims to exceed both Apple and user expectations; focuses on every single existing app feature to make it better.
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
July 12, 2011
Constant user feedback, constant product evolution: “We are continuing to work on adding cool group chat features...if you have any feedback, let us know.”
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
September 26, 2011
Company celebrates 1 million transactions per second on a single device. By January, they hit 2 million tps.
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
March 22, 2012Handles rumors head-on, yet explains, “We would rather work on cool new features…”
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
December 29, 2012
Company stands its ground and reassures users.
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
August 7, 2013
Company focuses on big updates and tells users, “From now own we’ve simplified our business model so the first year of use is free and only $.99 a year after that.”
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
December 19, 2013
No user left untouched: Company releases voice messaging across all platforms at once: “We put extra effort into making sure that Blackberry, Nokia, and Windows phone users can enjoy the same rich, powerful voice messaging experience.”
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
February 19, 2014
400 million users, with credit going to each of them. “We also heard from British woman who runs a charity in Uganda…[who] uses WhatsApp to send daily reports, photos, and videos…”
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
Humble and dedicated: “Here’s what will change for you, our users: nothing.”
WhatsApp’s diary isabout the user.
WhatsApp’s blog: The telling diary of a 16 billion dollar startup | 20 Feb 14 | @SocialMktgFella
Andre F. BourqueManaging Editor, Technorati
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