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A comprehensive guide to video on your websiteCFCamp, Germering, 14. Oktober 2013
© WavebreakMediaMicro - Fotolia.com
Video Now!
Make or Buy?
Production
Encoding
Presentation
Distr ibution
Pro
cess
Encoding
• Which browser?• What encodings?• Which resolutions?• What bitrate?• How to transcode?
Encoding
Questions to ask
Encoding
Encoding
Grafic: encoding.com
+ Ogg
+ Ogg
FLV, MP4
Resolutions
Grafic: Wikipedia.com
Formats
What does YouTube do?Quelle: Wikipedia.com
Encoding
non automated
Encoding
non automated
Encoding
non automated
+ good quality+ flexible-- very time consuming- can‘t automate-- does not scale
Encoding
zu Fuß
Encoding
automated, in House
Encoding
automated, in House
Encoding
automated, in House
+ good quality+ fast+ batch processable+ Row data stay in house (on the continent)- requires maintainance- expensive for small volumes- scales badly
Encoding
automated, in House
Encoding
Cloud based
Encoding
Cloud based
Encoding
Cloud based
+ easy+ cheap at small volumes+ scales quite good+ no need for maintainance- row data leaves home- slow- limited in functionality
Encoding
Cloud based
Produktion
Encoding
Presentation
Distr ibution
Pro
cess
Presentation
• HTML5 or Flash?• Which player?
Presentation
Questions to ask
Presentation
Grafic: Longtail Video
Presentation
Source: CanIUse.comHTML5 video browser support
Grafic: Longtail Video
Presentation
HTML5 video browser support
What does YouTube do?
Flash Player HTML5 native
Source: Wikipedia.com
Presentation
Demowww.bokowsky.net/de/knowledge-base/video
Presentation
Video Player
www.praegnanz.de/html5video
Demowww.bokowsky.net/de/knowledge-base/video
Production
Encoding
Presentation
Distr ibution
Pro
cess
Distr ibution
• Progressive loading vs streaming?
• Streaming-Server vs Adaptive bitrate streaming?
Distr ibution
Questions to ask
Distr ibution
Progressive loading
Distr ibution
Streaming server
Distr ibution
Streaming server
Distr ibution
Streaming server
+ consumes less bandwith, might be an option for high traffic sites+ works with almost any client (Set-top boxes, old computers etc.)+ easy skipping++ out of the box bandwith detection-- massive problems with firewalls- problematic in combination with CDNs
Distr ibution
Streaming server
But do we really need that anymore?
HLS
Distr ibution
HTTP Live Streaming (HLS) Grafic: encoding.com
Distr ibution
HTTP Live Streaming (HLS) Grafic: encoding.com
+ runs via http, needs just a webserver+ works great with firewalls+ can handle CDNs+ build in bandwith detection- runs natively only on iOS and MacOS+ with some help from JWPlayer it runs on almost every browsern- a nightmare on Android
Distr ibution
HLS (HTTP Live Streaming)
Demowww.bokowsky.net/de/knowledge-base/video
Distr ibution
HTTP Dynamic Streaming (HDS) Grafic: encoding.com
Distr ibution
Cloud Streaming Services
Distr ibution
Cloud Streaming Services
Distr ibution
Cloud Streaming Services
Distr ibution
Cloud Streaming Services
Distr ibution
Cloud Streaming Services
ColdFuson & HTML5 video
• <cfmediaplayer> tag supports HTML5 video since CF10
• Player is based on OSMF• Does not support multiple
resolutions• Does support HDS, does
not support HLS
ColdFuson & HTML5 video
• provide mp4 and webm files(ignore flv and ogg)
• provide them in 240p, 360p, 480p, 720p and 1080p
• use HLS for iOS Devices• favour HTML5 video over Flash• provide Flash Fallback for IE8• consider using JWPlayer instead of
<cfmediaplayer>
Conclusion
My Recommendations
This slides and much more at:
www.bokowsky.net/de/knowledge-base/
Come and see us
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Thank You!
Markus [email protected]@MarkusBokowskyalso on Facebook, Google+, Foursquare, LinkedIn, Lanyrd, Pinterest, etc .
Bokowsky + Laymann GmbHwww.bokowsky.com@BokowskyLaymannalso on Facebook, Slideshare, YouTube, Flickr
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