Download - Using Social Media For Prospecting and Lead Generation

Transcript
Page 1: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Copyright © 2010 Grow Socially, Inc. All Rights Reserved.

Social Media for Prospecting & Lead Generation

Presented By John FoleyApril 4th, 2011

Page 2: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

John Foley, Jr.

I love Mar(H)keting!► Grow Socially, Inc –

Support Services► Online Marketing/Social

Media► Plan, Manage, Execute and

Measure

► interlinkONE – Software (SaaS)► Enterprise Marketing

Management Software► Plan, build, manage,

execute and measure all marketing activities

Page 3: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Overview

► Social Media: Why?► How to Get Started

► LinkedIn► Twitter► Facebook► YouTube

Page 4: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Social Media: Why?

Page 5: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Social Media: People Are There

Page 6: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Shift in Communication

Page 7: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Shift in Channels / Communication

TV, Banner Ads etc…

Page 8: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

GETTING STARTED WITH SOCIAL MEDIA

Page 9: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Build your reputation / Reach the prospect

Create Online Personality

Create short videos of yourself / your presentations

Create a commercial of yourself

Participate and engage

Allocate time (FOCUS)

Page 10: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Complete Your LinkedIn Profile

Upload your

photo! Add Company’s Website & Company/Personal

Blog

Add Twitter Name

Personalized URL

Page 11: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Get Involved in Groups

Page 12: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Twitter: Your profile

Page 13: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Twitter: Printers and Conversations

Page 14: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Learn about Prospects on Twitter

Page 15: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Facebook: Personal and Professional

Page 16: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Facebook: Personal and Professional

Page 17: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

YouTube: Your own channel

Page 18: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

YouTube: Share Through Video

► Video is easy to create and publish

► Share Relevant Content

► Build Personal Brand!

Page 19: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

CRM: Online/Social Intelligence

Page 20: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Reminders for Social Media

Focus

Share Content

Listen

Respond Meaningfully

Ask Questions

Connect

Build Relationships

Listen More

Page 21: Using Social Media For Prospecting and Lead Generation

Questions or Comments?Phone 1.800.948.0113Email [email protected]

Copyright © 2011 Grow Socially, Inc. All Rights Reserved.

Q & A / Contact Me!: http://ilink.me/JR

iFlyMobi.com

QRCode