Trend Report: Snow FashionThe Fusion of Performance & Style
Sophie Coker
University of Rhode Island
Textiles, Merchandising and Fashion Design
• Think back to the days of flashy, one-piece neon pink and green ski suits and you'll be reminded why Snowboarding Fashion is so necessary in this day and age.
• Snowboard Fashion has the ability to be part of mainstream fashion without sacrificing what it’s all about.
• This year, snowboard trends were better spotted on the half pipe then on the runway.
• This winter, riders were spotted wearing basic graphics, electric neons, and even Olympians were dressed to kill.
Vancouver 2010 Winter Olympic Games
• Vermont-based snowboard company Burton designed Team USA’s snowboarding apparel for the 2010 Winter Olympic Games
• The uniforms are a tribute to classic Americana, featuring a preppy plaid-printed jacket in red, white and blue and snowboard pants resembling worn vintage jeans.
• Burton wanted to ensure that the uniforms met the needs of all riders and incorporated the performance benefits of Gore-Tex ® into the uniforms.
Team USA Snowboard Uniforms
Designed by Burton
Shaun White Wins Olympic Gold
1000 × 749
Contact Information
• Sophie Coker
• University of Rhode Island
• Textiles, Merchandising and Fashion Design
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