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NAME: POOJA PANDA
STD: T.Y.B.M.S
ROLL NO: MS 2361
SUBJECT: SALES AND DISTRIBUTION MANAGEMENT
TOPIC: RESEARCH ON COMPANY SALES TRAINING PROGRAMME
COLLEGE: SHRI G.L JAVERI WOMENS COLLEGE OF MANAGEMENT
STUDIES
COMPANYS NAME: TIENS CO.PVT LTD
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ABOUT TIENS
Tiens Group Co. Ltd (hereby shortened as Tiens Group), founded in 1995 by Mr. Li
Jinyuan in Tianjin China, began its march into the international market in 1997. Today
Tiens Group has become a multinational conglomerate in fields like bio-tech,
education, retail, tourism, finance, international trade and e-business, etc. And with
its business reaching over 190 countries, Tiens Group has set up branches in 110
countries & regions and has established strategic alliances with top-rank enterprises
from many countries.The diversified products developed by Tiens Group, such as
health food, health care appliances, skincare applications and household products,
are creating a high quality life for more than 20 million families around the world and
have helped them to enjoy health, happiness, beauty and affluence. Tiens Group has
been adhered to its charitable philosophy of "originating from society and therefore
contributing to society" and has been actively taking on corporate social
responsibility. A high quality workforce of professional talents, together with a
localized and well regulated management, has contributed to the internationally
strategic goals of Tiens Group. In addition Tiens Group has an unbeatable
international team in terms of research, innovation and professionalism, includingmore than 8,000 employees; 35% of which hold master's degree or higher.
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TIENS India Products
In accordance with Tiens Group's philosophy, namely "restoring health to mankind,
contributing to society", Tiens products are subject to continuous research and
development, entering the market under the way of thinking "To prevent diseases, to
delay aging, and to care for environment in order to fulfill the needs of internationalcostumers, to apply the newest technology and natural ingredients as the main
components, to meet people's need in modern era, to keep costumers healthy, and to
improve the quality of life of every family with satisfactory products and service.
HEALTH FOOD:
Tiens Group as a national company, having a company philosophy "Restoring health to
mankind by contributing to society", dedicated itself to maintain the health of its costumers.
TIENS Health Food Products referring to Chinese theory of maintaining the health culture,
combined with modern technology, is able to supply nutrients demand of every person, to
stabilize body function, to prevent diseases, and to bring health. Under various products and
practical usage method, they can meet vitamins demanded by different people
HEALTH CARE
Life should be taken care of and be enjoyable. And to enjoy our life, we need to be healthy.
TIENS health products using Chinese medicine which is closely related to meridian, energy
and blood, acupuncture theory, through excellent design and modern technology, allow you
to relax in taking care of your health, and enjoy a healthy life in the midst of your busy time.
BEAUTY CARE
Appearance is the first most impressing 'name cards' for everyone. Do you wish to add the
value to this 'card name'? Beauty firstly comes from skin.TIENS skin and beauty products
contains varied conotations. TIENS creates skincare products with superior composition,
consisting of herbal essence and also a mix of various nutrients suitable for different skin
types. To give a clean appearance, to maintain moistness, to be charmingly beautiful, to
provide nutrition needed by skin, to make your skin look shining and healthy.
HOME CARE
The atmosphere of clean home appliances can eliminate fatigue after working. TIENS housecleaning products are created to help you creating warm and sweet atmosphere. These
cleaning products are collaborated with the knowledge of production technology and high
quality standard, and they consider daily household need, varied product types, varied use,
cleaning the house optimum, bringing no damage to skin, and being evironment-friendly.
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PERSONAL SELLING: WHAT IS IT?
Personal selling is simply a method of providing goods and services to customers
with a network of independent distributors. The independent distributors use a
product or services for their own and personal sales. And for the volume of
business generated by the business by the people they train and lead their
network.
Personal selling is based on the word of mouth and any business that producesquality products recognizes the power of this form of production. The money
saved by not advertising and the usual margin is distributed among the
independent distributors. For nearly 50 years , personal selling has provided a
perfect opportunity to people by helping them to be self-employed to create
additional income and gain better control of their lives.This innovative method of
marketing has grown into a $ 100 billion industry that includes virtually every
developed country of the world.
WHY TIENS CHOOSE PERSONAL SELLING?
Mr. li jinyuan has always been passionate about sharing his success with as many
others as possible. He recognized the potential of personal selling. Personal selling
provides a number of benefits to manufacturers, distributors and marketers
alike. These benefits include:
PRODUCT PRESENTATION:
Personal selling does a great job by bringing products and opportunities to market
because it enlists thousands of great people in an enterprise in which they can
directly and indirectly benefit in direct proportion to the time they commit and
the skills that they develop. The person to person approach of personal selling has
the potential to inform and educate all consumers in a way that mass advertising
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could not achieve. It gives the consumer a clear view of the products. Simply, it is
a more effective approach.
LOW COST:
With the cost of everything from mass media advertising to slotting fees for
shelving and general merchandising going through the ceiling. Its no wonder
personal selling has become so attractive to manufacturers and marketers.and
so lucrative to the independent distributors who are picking up the incomes that
used to get paid other forms of distribution channels and advertising.
MARKET INVOLVEMENT:
Since everyones interest are common there is a better teamwork approach
towards business.
PRODUCTS:
1.weight reducing belt.
2.Blood circulatory massager
3.Fruit and vegetable cleaner.
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Slim and trim your tummy
Introduction:
The product has integrated mechanism, electronics, and biological technology into one organic
combination.
The product has 5 inner-type high-speed strong fat-smashing motors, 8 kinds of different fat-
smashing modes will produce strong mechanical movement to the deep level fat layer through
the product control system.
20 super-strong magnets will form the net-shaped magnetic curve to infiltrate and act on the fat
layer of the applied part to the deep level analysis.
Weight Losing - Waist Belt
Weight Losing is controlled by Microcomputer; it integrates the wise control, vibrating
massage, heating and magnetic therapy together.
Using powerful vibrating massage ball inside, it can vibrate and massage on waist, neck, leg
and arms.
Functions It heats the excess fat in the body Enhances the metabolism Improves blood circulation Relief of accumulated tension and restoration of flexibility of muscles Relaxes the fatigue Helps in overcoming pain and stiffness
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SELLING METHODS:
There is only one type ofdirect marketingand that is to reach every customer. Its up to
you by which methods you are connecting with customers. But again, what are the
different types of direct marketing? Which forms of direct marketing have worked forothers? Keep in mindtechniques of direct marketing wouldnt remain the same
testing, testing, and testing would lead you to the most effective types of direct
marketing.
Below are some methods of direct marketing which direct marketers have found
awesome for their campaigns:
Direct Mail Marketing
E-Mail Marketing
SMS Marketing
TRAINING PROGRAMME:
A comprehensive training program includes the following:
1. Training for new staff who've never done this particular work before.
2. Training for new staff who may be experienced in the work of the position, but not in theparticular method or style which our organization uses.
3. Staff development: ongoing training for all staff.
4. Professional development. While this term is often used interchangeably with staffdevelopment, we've chosen to define it as leading either to specific new knowledge, orto the next level of expertise
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