THE UK’S BIGGEST HOUSING EVENT
Promote your organisation at the largest housing event in the UK
Exhibition stand opportunitiesSponsor packagesContent-led packagesHospitality sponsorship
Included within Housing 2017 you will also benefit from the following additional areas of the event:
SALES BROCHURE
CIH 2017 Sales Brochure 3www.cihhousing.com
of the exhibitors rebooked their stand on site
of the audience were Chief Executives, Directors and Managing Directors with 65% of attendees having either purchasing decision or influence
were present in 2016
Live Fuels Sales Uplift after experiencing a brand at a trade event,
delegates, visitors & exhibitors attended the 2016 event, a
Housing Associations attended, representing over 2.5m units
business meetings took place on show floor in 2016
of exhibitors are satisfied with Housing 2016 in 2016
anticipated business generated as a result of Housing 2016
of exhibitors agreed that they are likely to exhibit in 2017*
of exhibitors consider it important to exhibit at Housing*
All of the top ten largest stock holding organisations came to Housing 2016 representing
80% of theMore than
More than
All of the
55%
29%
7,000
720,000
TOP 250 30,000*
80%
£30 million*
78%
90%
G15
“I wanted to express Laing O’Rourke’s gratitude at the opportunity to be involved with such a successful event as this year’s Housing 2015 undoubtedly was. We were delighted to be associated with the Think Tank Sessions and feel they were a great success.”Steve Trusler, Accommodation Sector LeaderEurope Hub, Laing O’Rourke
“Great event, superbly managed by really nice people who just happen to be totally professional in everything they do.”
Dennis Seal,Buildoffsite
2 CIH 2017 Sales Brochure
Organisation type
●Housing association/RP● Local authority●ALMO●Other● Consultancy● Charity● Govt organisation● TMO●Developer/contractor
73% of delegates were from Housing Associations, followed by 9% Local Authorities.
What do they do?
● Manager● Chief Executives / Directors / Managing Directors●Officer● Tenant Rep ● Other● Head of Services● Consultant● Partner● Student● Councillor
32% of the audience are Managers followed by 29% of Chief Executives / Directors / Managing Directors
30% of the audience came from London & South East with 24% from the North West and 20% from the Midlands
Where do they come from?
● London & South East● North West●Midlands● Yorkshire & Humber● North East● East of England● South West● Scotland● Wales● Rest of World● Northern Ireland
WHY INVEST IN HOUSING 2017?
OUR AUDIENCE
4.7%2.7%
32%
29%
10.8%
7.3%
6.5%
5.2%
0.9%
0.9%
4%2%
2%2%
1%
30%
24%
20%
5%
5%
5%
66% of attendees to the exhibition are either decision makers or influencers
Purchasing responsibility
●Decision maker● Decision influencer●No influence● Not answered
33%
33%
9%
25%
units
indicated ‘I would like to buy it’ (16% implicitly) Source facetime.org.uk
28% more visitors
2%2%
2%1%
73%9%
6 %
3 %3 %
*Post show research by Fusion Insight & Strategy
*Post show research by Fusion Insight & Strategy
4 CIH 2017 Sales Brochure
SPONSORSHIP OPPORTUNITIES
CIH 2017 Sales Brochure 5www.cihhousing.com
There are a number of sponsorship opportunities available throughout Housing 2017 to meet your business needs and budgets, all providing an invaluable chance to increase your presence at the event, whilst building brand awareness amongst the event attendees.
All Sponsor packages include the following: • 100 word profile on event website including; images, logos, contact details, press releases and links to your own website, as well as your social media accounts• Listing in the event preview circulated pre-event to all subscribers of Inside Housing & Social Housing and our own housing database• Profile in the event guide, free to all attending the event• 10 exhibitor passes• 100 free guest invites to invite any clients to the exhibition• Two conference session passes to attend the content streams (packages less than £5,000 receive one pass)• Colour logo on a full page advert thanking all sponsors in the event guide & Inside Housing magazine • Colour logo, with all event sponsors, on a holding page on Ideas Exchange & conference powerpoint slides
Forecourt brandingBe the first brand people experience on arrival and the last one people experience as they leave, by putting your logo on a huge, colour floor vinyl at the entrance to Manchester Central, where it will remain for the duration of the event. £10,000 + VAT
Shell Scheme
£448 + VAT per m2 • White shell scheme walls • Fascia board with company name and stand number • Carpet
Space Only
£395 + VAT per m2 • Open floor space • Minimum 2.4m Walls must be constructed • No walls or carpet included
All stands have a £282 + VAT media charge which includes: • 50 word profile on event website including the opportunity to upload: - Images - Logos - Contact details - Press releases - Link to your website and social media accounts• A-Z Listing in the event preview • Profile in the event guide; free to all attending the event • Up to 20 passes for you and staff to attend the exhibition (dependant on your stand size)• 100 free guest invites to invite any clients to the exhibition • Up to two conference session passes to attend the content streams
Media Upgrade
The exhibitors with UPGRADES in 2016 were viewed 5 more times than other exhibitors on the event app.
Media upgrade benefits include:
• A full colour logo in the event guide• 50 extra guest invites• An extra 50 words added to your online and event guide profile• An enhanced listing on the online exhibitor A-Z list• A highlighted stand listing and exhibitor stand location on the floor plan on the event app• Colour logo branding on an e-shot (highlighting all exhibitors who have booked the enhanced media package) which is mailed out to all registered visitors pre-event with general event information
Only 20 enhanced packages are available – take advantage of this limited offer for just £725 + VAT. The exhibitors with UPGRADES in 2016 were viewed 5 more times than other exhibitors on the event app
Six branded windows with farewellBranding from one organisation with a message such as ‘It was great to see you this year’ and ‘we look forward to seeing you on the 2017 dates’, visible to all attendees as they leave the event. £2,500 + VAT
EXHIBITION STAND OPPORTUNITIES
Conference window brandingUse the 17 windows outside the main conference venue to your meet your company needs, whether you want to share with our attendees what you’re doing at Manchester or simply to reinforce your brand, which will be seen by all delegates, speakers, government, press and VIPs on a continual basis throughout the three days. £18,500 + VAT
Two clock bannersWelcome all delegates, visitors and speakers to the venue for 2016 in this prime branding opportunity. Cost for two banners £13,000 + VAT
Please note: all exhibitors must supply a copy of public liability insurance (if you do not have this we can supply this for £125 +VAT). Stand charges do not include electricity, furniture or lighting.
of visitors to a trade event believed ‘experiencing a business first-hand makes it more memorable’, with one
in five believing this implicitly post-event. Source facetime.org.uk
An additional
Live Builds And Strengthens Relationships With Corporate Customers
37%
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For all exhibition stand opportunities please contact:
Ben Edwards020 7772 8348 / [email protected]
CIH 2017 Sales Brochure 7www.cihhousing.com6 CIH 2017 Sales Brochure
Delegate bagsBrand the delegate bags that are given out to all the key attendees at the conference. These include all full delegates, health, housing and social care delegates, press, speakers and delegates of the future. The delegate bag sponsorship is an excellent way to ensure your organisation is linked to the event and then taken away for use afterwards. £12,500 + VAT (full colour)
RegistrationSponsor the first port of call for all attendees to the event, the registration desk. Brand the entire area, including the space behind the main reception desks (two walls), the delegate bag pick-up point and all independent registration points. £16,000 + VAT
Delegate catering• Logo on all literature associated with the catering – print & digital including joining instructions• Branding onsite – menus, on the signage above and outside the room • Banding on all the vouchers for delegates of the future• Opportunity to add an additional promotion through Leaflets, branded cup holders, lunch boxes and or serviettes – at an additional cost
The sponsor will also be entitled to enhanced benefits including profile upgrade and additional guest passes£5,000 + VAT
Badges & lanyardsPut your logo exclusively on all badges and lanyards, promoting your brand to all delegates, speakers, visitors and exhibitors. Lanyards will be in the corporate colours of your organisation and given away at registration with badges. Lanyards – £15,000 + VAT SOLDBadges - £7,250 + VAT
Pads & pensOne of the most cost effective sponsorship opportunities, one company or organisation has the opportunity to supply branded pads and pens for all delegate bags. £3,000 + VAT
• Dedicated page on cihhousing.com to the Think Tank programme, including your stream information and logo• Onsite branding in the Think Tank Theatre (alongside other sponsor logos)• Logo on holding slide in the Think Tank Theatre• Post event data will be provided of those who attended your session (subject to DPA)£13,500 + VAT
Website headline sponsorOver 94,000 unique visitors visit cihousing.com leading up to, during and post event. Take advantage of this captive audience and dominate the website with an expandable leaderboard, that will have sole tenancy on the home page. £8,000 + VAT
App headline sponsorYour branding will feature: • In the app header on the homepage• On the floor plan• Daily message to all users driving traffic to your stand during the event• Branding on all collateral where the app is promoted• Logo to appear on the joining instructions to delegates• Solus email to all pre-registered attendees promoting the app and your brand£4,500 + VAT
Delegate meeting placeThe delegate meeting place occupies the entire gallery at Manchester Central for the three event days inclusive. This will be a high specification lounge used by delegates before and during the main conference times and the sponsor will take ownership of this area. Refreshments will be provided free of charge.
As a sponsor of this area you are entitled to:• A prominent stand within the meeting place, or a variety of smaller stands, and Ocean Media Group will supply a literature rack • The ability to put your branded notepads, pens, coasters etc… within this area• Four session passes in to the delegate meeting place and conference• A lockable cupboard within the area or close by• Marketing activity around the delegate meeting place, where appropriate, will mention your organisation, and this includes print, digital, joining instructions, floor plans and signage£15,000 + VAT
Outdoor catering sponsorshipThe only outdoor eatery within the vicinity of Manchester Central, the al fresco café offers you a unique opportunity to cater for the event guests and fully promote your organisation with branded menus and signage, as well as being promoted as a feature of the event. £15,000 + VAT
Put your stamp on the Community Initiatives Café, providing light refreshments for all attendees, case-study sessions throughout the three days and networking opportunities. The café will be run in conjunction with the sponsor and as such the design, layout and catering will be pre-planned and signed off by OMG and said sponsor. The sponsor will be able to use this space for networking and will also be able to include presentations and content in the area which has been agreed by OMG. £19,500 + VAT
SPONSORSHIP OPPORTUNITIES
In addition to the main conference programme, the Ideas Exchange seminar programme is fully accessible to all attendees including visitors and exhibitors. Set across three theatres, the Ideas Exchange is located at the entrance to the event, opposite registration.
As a sponsor, you will be benefit from: • Double page spread in both the event preview and event guide• Online advertising campaign on insidehousing.co.uk and cihhousing.com • Wherever the Ideas Exchange is mentioned, your company logo will appear alongside it.• Dedicated page on cihhousing.com to the Ideas Exchange programme, including logo• Onsite branding outside the seminar theatre (alongside other sponsor logos)• Logo on holding slide in the Idea Exchange Seminar Room• Post event data will be provided of those who attended your session (subject to DPA)Cost per stream: sole sponsorship £10,000 + VATor part sponsorship £4,500 + VAT
Ideas Exchange PresentationDemonstrate thought leadership by hosting a presentation in thse Ideas Exchange programme. Done either in conjunction with a client or on your own, a case study style presentation, will demonstrate sector knowledge and expertise. Free to attend, meaning you can invite all key clients to attend at no cost.
• 45min speaking opportunity/session in the Ideas Exchange• Logo placement where session is mentioned in printed event guide• Logo placement where session is mentioned in online event preview• Post event data on all delegates who attended your presentationCost per session - £1,500 + VAT* *must be taking in conjunction with an exhibition stand
Part of the main conference programme, the Think Tank offer practical advice and solutions from industry experts, based on case studies, only open to delegates.
Sponsors will benefit from the following: • Double page spread in both the event preview and event guide• Online advertising campaign on insidehousing.co.uk and cihhousing.com • Wherever your conference stream is mentioned, your company logo will appear alongside it, reinforcing your brand as a market leader
SPONSORSHIP OPPORTUNITIES
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ONLY 2 REMAINING
SOLD
● Accent Group ● Accord Group● Affinity Sutton● Aspire Group● Berneslai Homes● Bolton at Home● Bron Afon Community Housing ● Circle● City West Homes● Coast & Country Housing● Colchester Borough Homes● Cross Keys Homes ● Derwentside Homes● Cross Keys Homes ● East Midlands Housing Association● East Thames ● Eastlands Homes● Family Mosaic Housing● First Ark● First Choice Homes Oldham ● Flagship Housing Group ● Futures Housing Group● Gateshead Council● Genesis Housing Association● Gentoo Group ● Great Places Housing Group● Great Yarmouth Borough Council● Greater London Authority● Guinness Partnership● Hackney Homes● Halton Housing Trust ● Hanover● Helena Partnerships ● Home Group● Housing & Care 21● Hyde Group● Incommunities● L&Q Group● LB of Barking & Dagenham Council● LB of Camden Council● LB of Croydon Council● LB of Enfield Council● LB of Hammersmith & Fulham● LB of Hounslow Council● LB of Islington Council● LB of Lambeth Council● LB of Waltham Forest Council● LB of Wandsworth Council● Liverpool Mutual Homes● Longhurst Group● Manchester City Council● Metropolitan Housing Trust
● Midland Heart ● Moat● Network Housing Group● New Charter● Newark & Sherwood Homes● North Lincolnshire Homes ● Northwards Housing ● Notting Hill Housing Group● Nottingham City Homes● One Housing Group ● Orbit Housing● Origin Housing ● Peabody Trust● Places for People● Poplar Harca● Raven Housing Trust● RCT Homes● Regenda ● Riverside● Rochdale Boroughwide Housing ● Rooftop Housing Group ● Sanctuary Housing Association● Six Town Housing● Soha Housing ● Solihull Community Housing ● South Yorkshire Housing Association● Southern Housing Group● Sovereign Housing Association ● St Leger Homes of Doncaster ● Stafford & Rural Homes ● Stockport Homes● Symphony Housing Group ● Tai Calon Community Housing● Thames Valley Housing Association ● Together Housing● Town & Country Housing Group● Trafford Housing Trust ● Trent & Dove Housing ● Viridian Housing● Wakefield and District Housing ● Wales & West Housing Association ● Walsall Housing Group ● Wheatley Housing Group ● Wigan and Leigh Housing Company● Wirral Partnership Homes ● WM Housing Group ● Wolverhampton Homes ● Your Homes Newcastle ● Your Housing Group
For all sponsorship opportunities please contact Ben Edwards
020 7772 8348 [email protected]
WHO WILL YOU MEET?Just a few of the organisations that attended in 2016
of visitors believed a trade event would be the ‘best way to meet new
contacts’, rising to 71% post-event. Likewise, from an opening 38% of visitors believing they will ‘find out new things’, that number was more doubled to 80% post-event. Source facetime.org.uk
Live Breeds Knowledge, Insight and Contacts
37%
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